Showing 1 - 4 of 4
Multi-unit franchising (MUF) is a governance form inside franchising networks where the franchisor transfers to the franchisees the right to own and operate more than one outlet. While previous empirical literature has revealed various advantages of MUF as compared to single-unit franchising...
Persistent link: https://www.econbiz.de/10013026756
Persistent link: https://www.econbiz.de/10003404628
Persistent link: https://www.econbiz.de/10009750099
This empirical note deals with the contractual design of relationships in distribution networks. In the framework of agency theory, I study the royalty rate as an incentive device for the upstream firm in maintaining brand-name value, using recent French data to estimate probit models. The...
Persistent link: https://www.econbiz.de/10013131017