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Inter-personal and inter-organizational trust in business relationships : an attitude-behavior-outcome model
Ashnai, Bahar; Henneberg, Stephan; Naudé, Peter; … - In: Industrial marketing management : the international … 52 (2016), pp. 128-139
Persistent link: https://www.econbiz.de/10011447503
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Dyadic operationalization in business relationships : the empirical example of marketing-purchasing collaboration
Ashnai, Bahar; Smirnova, Maria; Henneberg, Stephan; … - In: Journal of business-to-business marketing 26 (2019) 1, pp. 19-42
Persistent link: https://www.econbiz.de/10012196260
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Different recipes for success in business relationships
Zaefarian, Ghasem; Thiesbrummel, Christoph; Henneberg, … - In: Industrial marketing management : the international … 63 (2017), pp. 69-81
Persistent link: https://www.econbiz.de/10011730119
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Network picturing : an action research study of strategizing in business networks
Abrahamsen, Morten H.; Henneberg, Stephan; Huemer, Lars; … - In: Industrial marketing management : the international … 59 (2016), pp. 107-119
Persistent link: https://www.econbiz.de/10011622832