Business-to-business information technology systems (B2B technologies) are becoming increasingly important in firm supply chains. Utilizing the concept of modularity, this paper clarifies the strategic implications of B2B technology and develops a theoretical structure to explain these outcomes....

Research suggests that new information technologies can improve the functionality of business processes, leading to improved firm profitability. However, new technologies are not equal in their contributions to a company’s bottom line. Further, there is some debate as to whether early adopters...