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Eastern European marketing systems and Western marketing research voids : a research agenda
Kaynak, Erdener; Samli, A. Coskun - In: Journal of business research : JBR 14 (1986) 2, pp. 109-116
Persistent link: https://www.econbiz.de/10003617936
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Eastern European marketing systems and Western marketing research voids : a research agenda
Kaynak, Erdener - 1986
Persistent link: https://www.econbiz.de/10001263870
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The stages of marketing evolution in East European countries
Samli, A. Coskun - In: European journal of marketing : EJM 17 (1983) 2, pp. 26-33
Persistent link: https://www.econbiz.de/10001037612