Liu, Yong; Li, Hongxiu - In: Industrial Management & Data Systems 110 (2010) 3, pp. 309-324
Purpose – The purpose of this paper is to investigate the diffusion process of mobile internet use (MIU) in China and to explore the determinants driving MIU. Design/methodology/approach – A survey was conducted to collect data to empirically assess the research model. In total, 736 usable...