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Handel in asiatischen Emerging Markets: paradisische Gegebenheiten?
Bovensiepen, Gerd; Rumpff, Stephanie - In: Handbuch Handel : Strategien - Perspektiven - …, (pp. 233-256). 2006
Persistent link: https://www.econbiz.de/10003275854
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Decision making of retail buyers : perspectives from China and India
Manjeshwar, Sonia; Sternquist, Branda; Good, Linda K. - In: Qualitative market research : an international journal 16 (2013) 1, pp. 38-52
Persistent link: https://www.econbiz.de/10010204010
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Retailing in emerging markets
Halepete, Jaya (contributor) - 2011
Persistent link: https://www.econbiz.de/10009562566
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Modernizing Retailers in an Emerging Market : Investigating Externally-focused and Internally-focused Approaches
Anderson‐Macdonald, Stephen - 2020
This paper studies the impact of business modernization on the sales performance of traditional retailers. We define modernization as adopting tangible structures and business practices of organized retail chains (for example, exterior signage with store name and logo, or a database to record...
Persistent link: https://www.econbiz.de/10012824025
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Retailing in emerging markets
Bennur, Shubhapriya (ed.); Halepete, Jaya (ed.) - 2018 - 2nd edition
of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico. Each …. China -- 5. India -- 6. Russia -- 7. Turkey -- 8. Thailand -- 9. South Korea -- 10. Mexico -- 11. Future of Emerging Markets …
Persistent link: https://www.econbiz.de/10011655431
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Retailing in emerging markets : a policy and strategy perspective
Mukherjee, Malobi (contributor) - 2015
1. Introduction / Malobi Mukherjee, Richard Cuthbertson and Elizabeth Howard -- 2. Transformations in Thailand's retailing landscape : public policies, regulations and strategies / Boonying Kongarchapatara and Randall Shannon -- 3. Retail trade public policies and initiatives in Malaysia /...
Persistent link: https://www.econbiz.de/10013183397
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Is there a relation between religiosity and customer loyalty in the Chinese context?
Tang, Gui; Li, Dong - In: International journal of consumer studies 39 (2015) 6, pp. 639-647
Persistent link: https://www.econbiz.de/10011418945
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From customer-oriented strategy to organizational financial performance : the role of human resource management and customer-linking capability
Lin, Cai-hui; Sanders, Karin; Sun, Jian-Min; Shipton, Helen - In: British journal of management : BJM 27 (2016) 1, pp. 21-37
Persistent link: https://www.econbiz.de/10011542974
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Influence factors of customer-based brand equity : a study on China mobile phone industry
Guo, Wenqiu; Zhou, Liying - In: International journal of financial engineering 8 (2021) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10012654694
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Achieving Brand Loyalty in China through After-Sales Services : With a Particular Focus on the Influences of Cultural Determinants
Fraß, Alexander - 2016
This paper provides a guideline for how the entire process chain of automotive after-sales services could be researched in China. In addition, Schwartz's individual level value theory is introduced as a beneficial operationalisation approach to cultural marketing. So, values are modelled as...
Persistent link: https://www.econbiz.de/10012397866