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Despite large interest in CSR in China, the role of consumers has been underexplored in empirical research, with studies mainly focused on specific subcomponents of CSR, based on evidence from small, urban samples. Using a country-wide consumer survey, this article examines 1) how Chinese...
Persistent link: https://www.econbiz.de/10013045523
Two important areas are underexplored in the relationship between marketing resources and performance. First, the subject has been primarily investigated in the context of Western countries, and inadequate attention has been given to emerging economies. Second, despite the recent growth in...
Persistent link: https://www.econbiz.de/10013064008
This study uncovers the ignored role of institutional environment for marketing strategy and customer relationship … management. Hypothesis tests in a sample of Chinese firms find support that channel networking strengthens the customer …
Persistent link: https://www.econbiz.de/10013064009
This study examines two issues which have challenged prior experimental or survey research: (1) whether the time-varying effects of service recovery on customer satisfaction may follow a long decay or short decay and (2) why and what service recovery efforts have a higher and quicker buildup,...
Persistent link: https://www.econbiz.de/10014039121
) attitude of a firm sways its reporting incentives, in respect of the extent of earning management. To test our predictions, we …-2019. We find a significant positive association between CSR activity and earning management assessed by the level of … management through discretionary accruals than CSR inactive firms. These findings are consistent with the opportunistic financial …
Persistent link: https://www.econbiz.de/10012888475
Most empirical studies on Corporate Social Responsibility (CSR) use cross-sectional data or case studies, making causality hard to establish. We overcome this limitation by using panel data on Chinese firms. We find no effect of last year's profits on CSR ratings, although their negative...
Persistent link: https://www.econbiz.de/10011762251
This paper empirically investigates how Chinese executives and managers perceive and interpret corporate social responsibility (CSR), to what extent firms' productive characteristics influence managers' attitudes towards their CSR rating, and whether their values in favour of CSR are positively...
Persistent link: https://www.econbiz.de/10003688795
Using a quasi-natural experiment that mandates a subset of listed firms to issue corporate social responsibility (CSR) reports, this paper examines the effect of mandatory CSR disclosure on market information asymmetry in China, where we estimate information asymmetry using high frequency trade...
Persistent link: https://www.econbiz.de/10013087921
CSR in China is not a new concept. Chinese corporations always performed good works to benefit society. State-owned enterprises (SOEs) provided wider employee benefits, such as primary and secondary education for the children of its employees. Moreover, Chinese companies have begun to view CSR...
Persistent link: https://www.econbiz.de/10012952247