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China
Consumer behaviour
43
Konsumentenverhalten
40
Advertising
22
Malaysia
17
Werbung
15
PLS-SEM
12
Social Web
12
Social web
12
Beziehungsmarketing
11
Customer satisfaction
11
Kundenzufriedenheit
11
Relationship marketing
11
Advertising effects
10
Werbewirkung
10
Dienstleistungsqualität
9
Ethics
9
Service quality
9
Holiday behaviour
8
Internet marketing
8
Online retailing
8
Online-Handel
8
Online-Marketing
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Tourism
8
Tourismus
8
Urlaubsverhalten
8
Australia
7
Job satisfaction
7
Arbeitszufriedenheit
6
E-commerce
6
Einzelhandel
6
Electronic Commerce
6
Partial least squares
6
Religion
6
Retail trade
6
Structural equation model
6
Strukturgleichungsmodell
6
Australien
5
Brand image
5
Ethik
5
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English
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Waller, David S.
7
Fam, Kim Shyan
4
Hiram Ting
3
Yang, Zhilin
3
Cai, Shaohan
2
Ng, Siew Imm
2
Cham Tat Huei
1
Cheung, Man Lai
1
Christy, Timothy P.
1
Cyril de Run, Ernest
1
Fam, Ernest Cyril de Run and Paurav Shukla, Kim-Shyan
1
Fam, Kim-Shyan
1
Fam, Kim‐Shyan
1
Fon Sim Ong
1
Gao, Ziyi
1
He, Jian
1
Hwa, Jacky Cheah Jun
1
Ishikawa, Jun
1
Jiang, Ling
1
Jiang, Ling Alice
1
Lee, Julie Anne
1
Leung, Wilson Ka-shing
1
Lim Xin Jean
1
Liu, Zhiqiang
1
Memon, Mumtaz Ali
1
Muenjohn, Nuttawuth
1
Muenjohn, Peamawat
1
Ning, Binyao
1
Ning, Man
1
Pires, Guilherme D.
1
Rosenberger, Philip J., III.
1
Rosmini Omar
1
S. Waller, David
1
Soutar, Geoffrey N.
1
Stark, Anna
1
Tian, Zhilong
1
Waller, David
1
Wei, Sheng
1
Ye Ye
1
Yee Choy Leong
1
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Asia Pacific business review
2
Journal of business ethics : JOBE
2
Asia Pacific Journal of Marketing and Logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Cross Cultural Management: An International Journal
1
International journal of Chinese culture and management : IJCCM
1
Journal of Business Research
1
Journal of East-West business
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of vacation marketing
1
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ECONIS (ZBW)
11
Other ZBW resources
2
RePEc
1
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1
Similarity-attraction cluster of outbound Chinese tourists : who belongs there?
Wei, Sheng
;
Ng, Siew Imm
;
Lee, Julie Anne
;
Soutar, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10014229954
Saved in:
2
Can travel apps improve tourists' intentions? : investigating the drivers of Chinese Gen Y users' experience
Gao, Ziyi
;
Hwa, Jacky Cheah Jun
;
Lim Xin Jean
;
Ng, Siew Imm
- In:
Journal of vacation marketing
30
(
2024
)
3
,
pp. 505-534
Persistent link: https://www.econbiz.de/10014631998
Saved in:
3
The role of Zhong-Yong thinking in business and management research : a review and future research agenda
Ning, Binyao
;
Rosmini Omar
;
Ye Ye
;
Hiram Ting
;
Ning, Man
- In:
Asia Pacific business review
27
(
2021
)
2
,
pp. 150-179
Persistent link: https://www.econbiz.de/10012515101
Saved in:
4
Investigating the role of social media marketing on value co-creation and engagement : an empirical study in China and Hong Kong
Cheung, Man Lai
;
Pires, Guilherme D.
;
Rosenberger, …
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 118-131
Persistent link: https://www.econbiz.de/10012668415
Saved in:
5
The effect of innovation and leadership on performance in China and Vietnam
Muenjohn, Nuttawuth
;
Ishikawa, Jun
;
Muenjohn, Peamawat
; …
- In:
Asia Pacific business review
27
(
2021
)
1
,
pp. 101-110
Persistent link: https://www.econbiz.de/10012391987
Saved in:
6
Controversial product advertising in China : perceptions of three generational cohorts
Fam, Kim Shyan
;
Waller, David S.
;
Fon Sim Ong
;
Yang, Zhilin
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
6
,
pp. 461-469
Persistent link: https://www.econbiz.de/10003789915
Saved in:
7
Perceptions of offensive advertising elements : a China-US comparison
Waller, David S.
;
Christy, Timothy P.
;
Fam, Kim Shyan
- In:
Journal of East-West business
14
(
2008
)
3/4
,
pp. 325-343
Persistent link: https://www.econbiz.de/10003808503
Saved in:
8
Addressing the advertising of controversial products in China : an empirical approach
Fam, Kim Shyan
;
Waller, David S.
;
Yang, Zhilin
- In:
Journal of business ethics : JOBE
88
(
2009
),
pp. 43-58
Persistent link: https://www.econbiz.de/10003906565
Saved in:
9
The developmental process of unethical consumer behavior : an investigation grounded in China
Liu, Zhiqiang
;
Yang, Zhilin
;
Zeng, Fue
;
Waller, David
- In:
Journal of business ethics : JOBE
128
(
2015
)
2
,
pp. 411-432
Persistent link: https://www.econbiz.de/10010519145
Saved in:
10
Attitudes towards sexual images in Chinese advertisements by religion
Waller, David S.
;
Fam, Kim Shyan
- In:
International journal of Chinese culture and management …
3
(
2015
)
4
,
pp. 413-425
Persistent link: https://www.econbiz.de/10011386017
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