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Purpose: This study examines the relationships between cultural openness, world-mindedness (WMD), product-country image (PCI) and the purchase intentions of South African consumers situated in the South African marketplace. In addition, distinctions between PCI and the purchasing intention (PI)...
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information concerning the socio-demographic backgrounds, opinions and expectations of students studying business. The first three … stability, and future business climates differ substantially by nationality across Asian students of the same age, and studying … students who study in different languages. These differences are shown to be statistically significant even after controlling …
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