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Cluster analysis
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Kale, Sudhir H.
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Fundamentals of marketing research ; Vol. 5
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International marketing ; Vol. IV
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ECONIS (ZBW)
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Grouping Euroconsumers : a culture-based clustering approach
Kale, Sudhir H.
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2006
Persistent link: https://www.econbiz.de/10003410964
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Grouping euroconsumers : a culture-based clustering approach
Kale, Sudhir H.
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2007
Persistent link: https://www.econbiz.de/10003541322
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