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~subject:"Communication"
~subject:"Soziales Netzwerk"
~subject:"Viral marketing"
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Communication
Soziales Netzwerk
Viral marketing
Österreich
42,676
Austria
22,589
Social Web
20,363
Social web
20,332
Tourismuswirtschaft
11,245
Tourism industry
11,244
Deutschland
7,747
Tourismus
7,667
Branchenentwicklung
7,576
Tourism
7,385
Sector development
7,063
Germany
5,992
Online-Marketing
5,948
Internet marketing
5,863
Interne Kommunikation
5,622
Internal communication
5,613
Konsumentenverhalten
5,364
Consumer behaviour
5,359
Kommunikation
2,599
Österreich-Ungarn
2,552
Welt
2,537
Theorie
2,522
World
2,513
Beziehungsmarketing
2,486
Relationship marketing
2,482
Social network
2,471
Theory
2,446
Schweiz
2,313
EU-Staaten
2,294
Electronic Commerce
2,246
Virales Marketing
2,241
EU countries
2,228
E-commerce
2,143
USA
2,073
Markenführung
1,992
Brand management
1,989
Urlaubsverhalten
1,960
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1,902
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8
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78
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60
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53
Fallstudie
53
Ratgeber
52
Guidebook
46
Lehrbuch
32
Textbook
29
Konferenzschrift
17
Collection of articles written by one author
15
Handbook
15
Handbuch
15
Sammlung
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8
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5
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German
442
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Bruhn, Manfred
18
Kuchler, Theresa
18
Stroebel, Johannes
18
Zerfaß, Ansgar
17
Law, Chun Hung Roberts
16
Bailey, Michael
12
Sabatini, Fabio
12
Esch, Franz-Rudolf
11
Langner, Tobias
11
Gaudeul, Alexia
10
Gloor, Peter A.
10
Tan, Yong
10
Whinston, Andrew B.
10
Ye, Qiang
10
Filieri, Raffaele
9
Leonardi, Paul M.
9
Men, Linjuan Rita
9
Schoeneborn, Dennis
9
Scott, Noel
9
Carley, Kathleen M.
8
Gu, Bin
8
Law, Rob
8
Loureiro, Sandra Maria Correia
8
Qiu, Liangfei
8
Sarracino, Francesco
8
Stephen, Andrew T.
8
Valck, Kristine de
8
Warkentin, Merrill
8
Adeola, Ogechi
7
Berger, Jonah
7
Bigné Alcañiz, J. Enrique
7
Cao, Ruiqing
7
Colladon, Andrea Fronzetti
7
Cooren, François
7
Darics, Erika
7
Duan, Wenjing
7
Fan, Weiguo
7
Hennig-Thurau, Thorsten
7
Hinz, Oliver
7
Hong, Yili
7
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IGI Global
29
Springer Fachmedien Wiesbaden
25
National Bureau of Economic Research
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Friedrich-Schiller-Universität Jena
6
Association for Business Communication
4
Nomos Verlagsgesellschaft
4
Uni-Taschenbücher GmbH
4
Europäische Kommission / Statistisches Amt
2
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
2
OECD
2
RWTH Aachen
2
Springer-Verlag GmbH
2
T-Forum Global Conference: "Tourism Intelligence in Action" <2015, Neapel>
2
Academy of Marketing
1
Albert-Ludwigs-Universität Freiburg
1
American Business Communication Association
1
American Management Association
1
American Society for Information Science
1
Bayerische Landeszentrale für Neue Medien
1
Beobachter Edition
1
Books on Demand GmbH <Norderstedt>
1
Bureau of Business Research, University of Colorado unter a Small Business Administration Grant awarded to the University of Denver
1
CAB International
1
Center for Creative Leadership
1
Center of Market Oriented Product and Production Management
1
Christian-Albrechts-Universität zu Kiel
1
Committee on Finance, United States Senate
1
Conference on Science and Industry
1
CoreMedia AG <Hamburg>
1
De Gruyter Mouton
1
Department of Scientific and Industrial Research
1
Deutsche Universität für Verwaltungswissenschaften Speyer
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Discoveries Project of the Honda Foundation, Paris 23.-27.10.1978
1
Edward Elgar Publishing
1
Erich-Schmidt-Verlag <Berlin>
1
Europäische Kommission / Gemeinsame Forschungsstelle
1
Fachhochschule Reutlingen / European School of Business
1
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
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Journal of business research : JBR
161
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
90
Corporate communications : an international journal
68
Technological forecasting & social change : an international journal
64
Journal of retailing and consumer services
58
Information systems research : ISR
56
Journal of management information systems : JMIS
55
International journal of business communication : IJBC ; a publication of the Association of Business Communication
54
International journal of internet marketing and advertising : IJIMA
54
Tourism management : research, policies, practice
50
International journal of hospitality management
49
Journal of marketing communications
48
Management communication quarterly : an international journal
46
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
45
Management science : journal of the Institute for Operations Research and the Management Sciences
45
Journal of communication management : an international journal
41
SpringerLink / Bücher
40
International journal of business communication : IJBC : a publication of the Association for Business Communication
39
International journal of contemporary hospitality management
37
Electronic commerce research
36
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
36
International journal of business information systems : IJBIS
34
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
34
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
30
Industrial marketing management : the international journal for industrial and high-tech firms
29
Management information systems : mis quarterly
29
Journal of electronic commerce research : JECR
28
Journal of travel and tourism marketing
28
Business horizons
27
International journal of advertising : the review of marketing communications
27
Journal of marketing
27
Psychology & marketing
27
Journal of marketing management : MM
24
Journal of hospitality marketing & management
23
Journal of organizational computing and electronic commerce
23
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
22
CESifo working papers
20
International journal of advertising : the quarterly review of marketing communications
20
Journal of advertising research
20
Journal of business ethics : JOBE
20
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ECONIS (ZBW)
6,833
USB Cologne (EcoSocSci)
37
EconStor
2
Other ZBW resources
2
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Enhancing internal communication in organisations using enterprise social networking
Al-Shawabkeh, Abdallah
;
Razmak, Jamil
;
Qasim, Amer
; …
- In:
International journal of economics and business research
15
(
2018
)
1
,
pp. 72-86
Persistent link: https://www.econbiz.de/10011997148
Saved in:
2
The necessity of using social networks in contemporary tourism industry and the tourist organization of Serbia
Ivanović, Olja Munitlak
;
Đeri, Lukrecija
; …
- In:
Economic analysis : EA
53
(
2020
)
1
,
pp. 94-104
Persistent link: https://www.econbiz.de/10012238491
Saved in:
3
Perceptions on online reputation management in tourism industry (the case of a Romanian hotel)
Capatina, Alexandru
;
Schin, George Cristian
- In:
Journal of management research
9
(
2017
)
2
,
pp. 71-85
Persistent link: https://www.econbiz.de/10011671558
Saved in:
4
Impression formation in computer-mediated communication and making a good (virtual) impression
Switzer, Jamie S.
-
2009
Persistent link: https://www.econbiz.de/10003859643
Saved in:
5
A social network scorecard to monitor knowledge flows across communication media
Grippa, Francesca
- In:
Knowledge management research & practice : KMRP
7
(
2009
)
4
,
pp. 317-328
Persistent link: https://www.econbiz.de/10003914830
Saved in:
6
Social Media : wie Sie mit Twitter, Facebook und Co. Ihren Kunden näher kommen
Rose, Thomas
;
Koch, Bastian
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008904299
Saved in:
7
Utilizing web tools for computer-mediated communication to enhance team-based learning
Gomez, Elizabeth Avery
;
Wu, Dezhi
;
Passerini, Katia
; …
-
2009
Persistent link: https://www.econbiz.de/10003858012
Saved in:
8
Social-Media-Management : Chancen der Neuen Medien nutzen - Risiken für Unternehmen vermeiden ; mit sofort einsetzbaren Beispielen für Social Media Guidelines
Köhler, Thomas R.
-
2011
Persistent link: https://www.econbiz.de/10009308411
Saved in:
9
Apects of online business communication to mass media
Scarlat, Cezar
;
Maxim, Cornelia
- In:
Issues of business and law
1
(
2009
),
pp. 32-41
Persistent link: https://www.econbiz.de/10009424419
Saved in:
10
The influence of social networks on communication satisfaction within the organizations
Lalic, Danijela
;
Marjanovic, Ugljesa
;
Lalic, Bojan
-
2012
Persistent link: https://www.econbiz.de/10009487766
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