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Competition
Resource-based view
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Marketingmanagement
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Marketing theory
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Madhavaram, Sreedhar
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Appan, Radha
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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ECONIS (ZBW)
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Shelby D. Hunt's contributions to the marketing discipline : research programs, impact, and compelling opportunities
Madhavaram, Sreedhar
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
2
,
pp. 125-129
Persistent link: https://www.econbiz.de/10012497111
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2
Re-examining market structures : resource-advantage theory and the market offering ecosystem perspective
Arnett, Dennis B.
;
Dass, Mayukh
;
Bhoumik, Kshitij
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
2
,
pp. 189-199
Persistent link: https://www.econbiz.de/10012497119
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3
Building capabilities for software development firm competitiveness : the role of intellectual capital and intra-firm relational capital
Madhavaram, Sreedhar
;
Appan, Radha
;
Manis, K. T.
; …
- In:
Information & management : the internat. journal of …
60
(
2023
)
2
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014303289
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