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Adaptive marketing capabilities, market orientation, and international performance : the moderation effect of competitive intensity
Reimann, Caroline Kalil; Carvalho, Fernando Manuel … - In: The journal of business & industrial marketing 37 (2022) 12, pp. 2533-2543
Persistent link: https://www.econbiz.de/10013455429
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Which competitive advantage(s)? : competitive advantage-market performance relationships in international markets
Kaleka, Anna; Morgan, Neil A. - In: Journal of international marketing 25 (2017) 4, pp. 25-49
Persistent link: https://www.econbiz.de/10011784174
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Factors affecting the competitive advantage of supermarkets : evidence from Vietnam
Cuong Hung Pham - In: Global business and finance review 24 (2019) 1, pp. 59-70
Persistent link: https://www.econbiz.de/10012005190
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Succeeding in competitive arenas with arena-relevant marketing capabilities
Ehrensperger, Elena; Greenberg, Daria; Krohmer, Harley; … - In: European journal of marketing 56 (2022) 2, pp. 321-350
Persistent link: https://www.econbiz.de/10013173432
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Internationalization and innovation profitability : the case of Tunisian service firms
Emeagwali, Okechukwu Lawrence; Çalıcıoğlu, Cemal - In: Problems and perspectives in management : PPM ; … 12 (2014) 1, pp. 51-59
Persistent link: https://www.econbiz.de/10010375785
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Competitiveness: a market perspective
Licht, Georg; Sofka, Wolfgang; Urban, Waltraud - In: Europe's automotive industry on the move : …, (pp. 45-101). 2005
Persistent link: https://www.econbiz.de/10003029277
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When marketing and manufacturing departments integrate : the influences of market newness and competitive intensity
Feng, Taiwen; Huang, Yufei; Avgerinos, Emmanouil - In: Industrial marketing management : the international … 75 (2018), pp. 218-231
Persistent link: https://www.econbiz.de/10011963509
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The influence of key capabilities on brand portfolio-based competitve advantage
Chailan, Claude - In: International journal of trade and global markets 6 (2013) 2, pp. 182-201
Persistent link: https://www.econbiz.de/10009759927
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Analysis of Market Competition and Information Asymmetry on Selling Strategies
Xue, Weili - 2020
In this paper, we consider the seller's selling strategies in a supply chain consisting of one supplier and multiple … retailers, who compete in the same consumer market. The production lead time is relatively long compared to the selling season … finishes (i.e. regular sale). Different to existing literature, we analyze the selling strategies in a more realistic …
Persistent link: https://www.econbiz.de/10012856387
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Selling Strategic Information in Digital Competitive Markets
Bounie, David - 2018
This paper investigates the strategies of a data broker in selling information to one or to two competing firms that …
Persistent link: https://www.econbiz.de/10012919025