Similar Search Results

Managerial perceptions of global pioneering advantage : theoretical framework and empirical evidence in the US and Korea

Di Benedetto, C. Anthony; Song, Michael - In: Industrial marketing management : the international … 37 (2008) 7, pp. 863-872

Persistent link: https://www.econbiz.de/10003781861

Distinctive marketing and information technology capabilities and strategic types : a cross-national investigation

Song, Michael; Nason, Robert W.; Di Benedetto, C. Anthony - In: Journal of international marketing 16 (2008) 1, pp. 4-38

Persistent link: https://www.econbiz.de/10003771393

A heterogeneous resource based view for exploring relationships between firm performance and capabilities

DeSarbo, Wayne; Di Benedetto, C. Anthony; Song, Michael - In: Journal of modelling in management 2 (2007) 2, pp. 103-130

Persistent link: https://www.econbiz.de/10003502938

Competitive advantages in the first product of new ventures

Song, Lisa Z.; Di Benedetto, C. Anthony; Song, Michael - In: IEEE transactions on engineering management : EM 57 (2010) 1, pp. 88-102

Persistent link: https://www.econbiz.de/10003946919

Do perceived pioneering advantages lead to first-mover decisions?

Song, Michael; Zhao, Yuzhen Lisa; Di Benedetto, C. Anthony - In: Journal of business research : JBR 66 (2013) 8, pp. 1143-1152

Persistent link: https://www.econbiz.de/10009756176

Resources, supplier investment, product launch advantages, and first product performance

Song, Lisa Z.; Song, Michael; Di Benedetto, C. Anthony - In: Journal of operations management 29 (2011) 1/2, pp. 86-104

Persistent link: https://www.econbiz.de/10008909422

Do marketing capabilities consistently mediate effects of firm intangible capital on performance across institutional environments?

Griffith, David A.; Yalcinkaya, Goksel; Calantone, Roger J. - In: Journal of world business : JWB 45 (2010) 3, pp. 217-227

Persistent link: https://www.econbiz.de/10003985458

An integrated marketing capability benchmarking approach to dealer performance through parametric and nonparametric analyses

Akdeniz, M. Billur; Gonzalez-Padron, Tracy; Calantone, … - In: Industrial marketing management : the international … 39 (2010) 1, pp. 150-160

Persistent link: https://www.econbiz.de/10003962941

The effects of product modularity on launch speed

Vickery, Shawnee K.; Bolumole, Yemisi A.; Castel, Matthew J. - In: International journal of production research 53 (2015) 17, pp. 5369-5381

Persistent link: https://www.econbiz.de/10011390048

Resources, Supplier Investment, Product Launch Advantages, and First Product Performance

Song, Lisa; Song, Michael; Di Benedetto, Anthony - 2014

Successfully launching its first product is critical to a new venture's continued success, yet the new venture has relatively few financial or human resources to support its marketing or R&D activities. It is thus important for the new venture to attract funding from external investors such as...

Persistent link: https://www.econbiz.de/10014172394