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~subject:"Confidence"
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Confidence
Consumer behaviour
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Relationship marketing
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China
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6
Markenführung
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Wong, Amy
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Dean, Alison
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Haque, Mehruba
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Ho, Shirie Pui Shan
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Marimuthu, Malliga
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International journal of business excellence : IJBEX
1
Journal of financial services marketing
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing in the new global order : challenges and opportunities
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ECONIS (ZBW)
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Is trust in first time service providers germane to the acceptance of new information systems?
Marimuthu, Malliga
;
Dean, Alison
- In:
Marketing in the new global order : challenges and …
,
(pp. 367-376)
.
2007
Persistent link: https://www.econbiz.de/10003736486
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2
Understanding the brand and website effects of online loyalty : a mediation perspective
Wong, Amy
;
Haque, Mehruba
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
3/4
,
pp. 333-368
Persistent link: https://www.econbiz.de/10013206555
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3
Factors leading to global virtual team success
Weyers, Jane
;
Wong, Amy
- In:
International journal of business excellence : IJBEX
24
(
2021
)
4
,
pp. 502-518
Persistent link: https://www.econbiz.de/10012669023
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4
The role of customer personality in premium banking services
Ho, Shirie Pui Shan
;
Wong, Amy
- In:
Journal of financial services marketing
28
(
2023
)
2
,
pp. 285-305
Persistent link: https://www.econbiz.de/10014326867
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