Enhancing value for Chinese shoppers : the contribution of store and customer characteristics
Year of publication: |
2009
|
---|---|
Authors: | Wong, Amy ; Dean, Alison |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 16.2009, 2, p. 123-134
|
Subject: | Einzelhandel | Retail trade | Betriebliche Wertschöpfung | Value creation | Konsumentenverhalten | Consumer behaviour | China |
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