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The determinants of customer loyalty in Malaysian mobile telecommunication services : a structural analysis
Leong, Lai-ying; Hew, Teck-soon; Ooi, Keng-boon; Lin, … - In: International journal of services, economics and management 4 (2012) 3, pp. 209-235
Persistent link: https://www.econbiz.de/10009675235
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Generation-Y shopping : the impact of network externalities and trust on adoption of social commerce
Teh, Pei-Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar - In: International journal of electronic business 12 (2015) 2, pp. 117-141
Persistent link: https://www.econbiz.de/10011458124
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Understanding trust in ms-commerce : the roles of reported experience, linguistic style, profile photo, emotional, and cognitive trust
Leong, Lai-Ying; Hew, Teck-Soon; Ooi, Keng-Boon; Chong, … - In: Information & management : the internat. journal of … 58 (2021) 2, pp. 1-20
Persistent link: https://www.econbiz.de/10012494904
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Predicting the antecedents of trust in social commerce : a hybrid structural equation modeling with neural network approach
Leong, Lai-Ying; Hew, Teck-Soon; Ooi, Keng-Boon; Chong, … - In: Journal of business research : JBR 110 (2020), pp. 24-40
Persistent link: https://www.econbiz.de/10012237820
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How does involvement build loyalty towards music-streaming platforms? : a multi-analytical SEM-ANN technique
Theadora, Clarissa; Amelia, Maria Veronica; Tan, Garry … - In: The journal of product & brand management 32 (2023) 4, pp. 645-660
Persistent link: https://www.econbiz.de/10014281363