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~subject:"Conjoint analysis"
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Conjoint analysis
Consumer behaviour
22
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21
Bayesian inference
18
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17
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12
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12
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customer lifetime value
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Bradlow, Eric T.
5
Ding, Min
2
Toubia, Olivier
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1
Evgeniou, Theodoros
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Green, Paul E.
1
Kim, Hye-jin
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Netzer, Oded
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Park, Young-Hoon
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Journal of marketing research : JMR
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ECONIS (ZBW)
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Beyond conjoint analysis : advances in preference measurement
Netzer, Oded
;
Toubia, Olivier
;
Bradlow, Eric T.
;
Dahan, Ely
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
3/4
,
pp. 337-354
Persistent link: https://www.econbiz.de/10003774357
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2
Barter markets for conjoint analysis
Ding, Min
;
Park, Young-Hoon
;
Bradlow, Eric T.
- In:
Management science : journal of the Institute for …
55
(
2009
)
6
,
pp. 1003-1017
Persistent link: https://www.econbiz.de/10003865941
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3
Automatic construction of conjoint attributes and levels from online customer reviews
Lee, Thomas Y.
;
Bradlow, Eric T.
-
2007
Persistent link: https://www.econbiz.de/10009410939
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4
PIE : a holistic preference concept and measurement model
Kim, Hye-jin
;
Park, Young-hoon
;
Bradlow, Eric T.
;
Ding, Min
- In:
Journal of marketing research : JMR
51
(
2014
)
3
,
pp. 335-351
Persistent link: https://www.econbiz.de/10010380954
Saved in:
5
Conjoint analysis: advanced methods
Green, Paul E.
;
Meyer, Robert J.
;
Rao, Vithala R.
; …
-
2017
Persistent link: https://www.econbiz.de/10011634286
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