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Persistent link: https://www.econbiz.de/10009771556
This study examines the relationship between generic advertising and perceived value for 100 percent orange juice using data from a survey on consumption, perceived value, advertising awareness, and other key measures. We investigate the relationships between consumption and perceived value and...
Persistent link: https://www.econbiz.de/10010911102
This study coincided with a research project "Identification of Pulling Factors for Enhancing the Sustainable Development of Diverse Agriculture in Selected Asian Countries (AGRIDIV), co-ordinated by CAPSA. While AGRIDIV project focused on poverty alleviation through secondary crop based...
Persistent link: https://www.econbiz.de/10008741287
/policy and programmes to develop agroindustrial sector, marketing and trade, success stories, as well as problems faced by …
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Farmers and food companies need to assess their production and marketing strategies for nurturing business …
Persistent link: https://www.econbiz.de/10009020466
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The unique and somewhat problematic challenges of marketing fresh fruits and vegetables have received attention from a …
Persistent link: https://www.econbiz.de/10011143713
their Designated National Authority (DNA). Capacity building and marketing the national CDM programmes to buyers of …
Persistent link: https://www.econbiz.de/10010295463
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Das IfM Bonn untersucht anhand einer repräsentativen Trendstudie für den Zeitraum 2007 bis 2017, wie KMU dem demografischen Wandel begegnen. Demnach sind die KMU aktuell besser als 2007 über den demografischen Wandel informiert. Die Mehrheit der KMU hat ihre Absatzstrategie an die bereits...
Persistent link: https://www.econbiz.de/10011886691