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First mover advantages in the discount grocery industry

Denstadli, Jon Martin; Lines, Rune; Grønhaug, Kjell - In: European Journal of Marketing 39 (2005) 7/8, pp. 872-884

Purpose – This paper aims to address whether the order of entry yields competitive advantage in the discount grocery industry. More specifically, the paper aims to investigate whether such advantages are based on the effects of entry on consumer perceptions rather than factors such as...

Persistent link: https://www.econbiz.de/10014722268

Age associated changes in older consumers retail behaviour

Meneely, Lisa; Burns, Amy; Strugnell, Chris - In: International Journal of Retail & Distribution Management 37 (2009) 12, pp. 1041-1056

Purpose – An understanding of consumer behaviour will enable service providers to segment their client base and target specific customer groups with strategies designed to meet their retail needs. Hence, an insight into and understanding of how consumers interact with and evaluate a retail...

Persistent link: https://www.econbiz.de/10014803455

Attributes of young consumers' favorite retail shops: a qualitative study

Yip, Toby C.Y.; Chan, Kara; Poon, Evon - In: Journal of Consumer Marketing 29 (2012) 7, pp. 545-552

Purpose – The study attempts to identify the common attributes of the physical retail outlets favored by Hong Kong youths and to assess the relative importance of “hard” and “soft” aspects of the retail marketing mix in appealing to this consumer segment. Design/methodology/approach...

Persistent link: https://www.econbiz.de/10014848999

Consumer attitudes towards brand extensions of designer‐labels and mass‐market labels in Hong Kong

Liu, Shuk‐Ching; Choi, Tsan‐Ming - In: Journal of Fashion Marketing and Management: An … 13 (2009) 4, pp. 527-540

Purpose – The purpose of this paper is to examine the difference in consumer attitudes towards fashion brand extensions (FBEs) between designer labels (DLs) and mass‐market labels (MLs) in Hong Kong. The authors investigate in depth the factors that would affect consumers' evaluations...

Persistent link: https://www.econbiz.de/10014868061

Consumer perceptions of internet‐based e‐retailing: an empirical research in Hong Kong

Liao, Ziqi; Shi, Xinping - In: Journal of Services Marketing 23 (2009) 1, pp. 24-30

Purpose – This paper aims to explore consumer perceptions of Internet‐based e‐retailing in a highly concentrated retail … consumer attitude and behavioral intention to use internet‐based e‐retailing based on the survey data collected from … risk in the virtual environment significantly affect consumer attitude and behavioral intention to use e‐retailing. However …

Persistent link: https://www.econbiz.de/10014905229

Nomen est omen : formalizing customer labeling theory

Plangger, Kirk; Kietzmann, Jan H.; Pitt, Leyland F.; … - In: AMS review : official publication of the Academy of … 3 (2013) 4, pp. 193-204

Persistent link: https://www.econbiz.de/10010233420

Role of trust and customer loyalty in reducing perceived security risk in internet banking

Mann, Bikram Jit Singh; Sahni, Sunpreet Kaur - In: International journal of electronic business 10 (2013) 4, pp. 331-354

Persistent link: https://www.econbiz.de/10009790705

An analysis for service quality enhancement in electricity utility sector of India by SEM

Satapathy, Suchismita - In: Benchmarking : an international journal ; BIJ 21 (2014) 6, pp. 964-986

Persistent link: https://www.econbiz.de/10010417215

Applying the ServQual model to improve customer retention at peoples' bank of Namibia

Mensah, Samuel N-A; Moongela, Hilma - In: Journal of contemporary management : JMC 8 (2017) 4, pp. 69-80

Persistent link: https://www.econbiz.de/10011798765

Applying the ServQual model to improve customer retention at peoples' bank of Namibia

Mensah, Samuel N-A; Moongela, Hilma - In: Journal of contemporary management : JMC 7 (2017) 2, pp. 92-103

Persistent link: https://www.econbiz.de/10011775357

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