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This paper analyses empirically how cross-border consumption varies across product and services categories and across household characteristics. It focuses on the part of cross-border sales that arise due to work-related cross-border crossings; it analyses the cross-border consumption behaviour...
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This paper analyses empirically how cross-border consumption varies across product and services categories and across household characteristics. It focuses on the part of cross-border sales that arise due to work-related cross-border crossings; it analyses the cross-border consumption behaviour...
Persistent link: https://www.econbiz.de/10013315629
Eine bedeutende Zielgruppe für Industrie und Handel, auch bezüglich des Konsums von alltäglichen Gebrauchsgütern, sind die 18-29jährigen Konsumenten. Allgemeine Verhaltensschemata lassen sich auf diese jungen Konsumenten häufig nicht mehr anwenden, da es sich heute um einzelne kulturelle...
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