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Innovationshemmnis "Kundennähe"? : zur Notwendigkeit einer nachfrageseitigen Ergänzung der kleinbetriebsorientierten Innovationsförderung
Semlinger, Klaus - In: Zeitschrift für KMU und Entrepreneurship : ZfKE 55 (2007) 3, pp. 147-166
Persistent link: https://www.econbiz.de/10003545265
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The impact of brand authenticity on brand trust and SME growth : a CEO perspective
Eggers, Fabian; O’Dwyer, Michele; Kraus, Sascha; … - In: Journal of world business : JWB 48 (2013) 3, pp. 340-348
Persistent link: https://www.econbiz.de/10009771741
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Demografiekonformes Controlling in KMU : Produkt- und personalpolitische Implikationen des vielschichtigen Problems demografischer Wandel aus Controllingsicht
Hoch, Gero; Heupel, Thomas - In: Wirtschaftliche Implikationen des demografischen …, (pp. 417-432). 2013
Persistent link: https://www.econbiz.de/10009713897
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Zur Dynamik des Konsumentenverhaltens im mittelständischen Einzelhandel
Huf, Kerstin - 2005 - 1. Aufl.
Persistent link: https://www.econbiz.de/10002913559
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Smart Shopping im Einzelhandel : wissenschaftliche Studie über die Ursachen dieses Kaufverhaltens und mögliche Abwehrstrategien
Müller, Jochem - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10012878382
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The Social Relations of Consumption : Corporate Law and the Meaning of Consumer Culture
Yosifon, David G. - 2016
A mature assessment of the society we are making for ourselves, and the legacy we are leaving to the future, must come to terms with consumer culture. Theoretical discourse, as well as common experience, betray persistent ambiguity about what consumerism means to and says about us. In this...
Persistent link: https://www.econbiz.de/10012991621
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Essays on the industrial organization of medical care
Ho, Katherine - 2005
Persistent link: https://www.econbiz.de/10003384508
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Do tying, bundling, and other purchase restraints increase product quality?
Dana, James D.; Spier, Kathryn E. - In: International journal of industrial organization 43 (2015), pp. 142-147
Persistent link: https://www.econbiz.de/10011488698
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Two-part pricing with costly arbitrage
McManus, Brian - In: Southern economic journal 68 (2001) 2, pp. 369-386
Persistent link: https://www.econbiz.de/10001620473