"This book explores the way the new channels and platforms emerging from the Internet use and how they affect our everyday interactions, particularly as they relate to meaning, growth, and recent trends, practices, issues, and challenges surrounding the world of modern marketing"--

This book analyses what microfinance money means to women; and in doing so, it focuses on the perspectives of individual women and of women-only groups. It explores women's own money management strategies, group dynamics and learning processes in groups, and in this context, discusses the...