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Cognitive and affective identification: exploring the links between different forms of social identification and personality with work attitudes and behavior
Johnson, Michael D.; Morgeson, Frederick P.; Hekman, … - In: Journal of organizational behavior : OB ; the internat. … 33 (2012) 8, pp. 1142-1167
Persistent link: https://www.econbiz.de/10009673731
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Social cognition and consumer behavior
Sirgy, M. Joseph - 1983
Persistent link: https://www.econbiz.de/10000061669
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Differentiation or salience
Ehrenberg, Andrew S. C.; Barnard, Neil; Scriven, John - 2009
Persistent link: https://www.econbiz.de/10003784860
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Markenexpertise im Alltag : Entwicklung und Struktur
Meier, Carolin - 2010
Persistent link: https://www.econbiz.de/10008654760
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Introduction to visual marketing
Wedel, Michel; Pieters, Rik - In: Visual marketing : from attention to action ; …, (pp. 1-8). 2008
Persistent link: https://www.econbiz.de/10009260347
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Explaining attitudes from behavior : a cognitive dissonance approach
Acharya, Avidit; Blackwell, Matthew; Sen, Maya - 2015
Persistent link: https://www.econbiz.de/10011289991
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The effects of social influence and cognitive dissonance on travel purchase decisions
Tanford, Sarah; Montgomery, Rhonda - In: Journal of travel research : a quarterly publication of … 54 (2015) 5, pp. 596-610
Persistent link: https://www.econbiz.de/10011348809
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Understanding managers' predictions of consumer preferences : a self-referential bias of cognitive empathy
Hattula, Johannes David - 2012
Die vorliegende Dissertation untersucht, wie Manager die Präferenzen ihrer Konsumenten vorhersagen und insbesondere, welche Rolle ein kognitiv-empathisches Verhalten von Managern innerhalb des Vorhersageprozesses spielt. Ein solches Verhalten wird als mentales "Hineinversetzen" in die...
Persistent link: https://www.econbiz.de/10009715327
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Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in...
Kardes, Frank R. (ed.); Herr, Paul M. (contributor);  … - 2005
Persistent link: https://www.econbiz.de/10002454921
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Salience
Bordalo, Pedro; Gennaioli, Nicola; Shleifer, Andrei - National Bureau of Economic Research - 2021
We review the fast-growing work on salience and economic behavior. Psychological research shows that salient stimuli attract human attention "bottom up" due to their high contrast with surroundings, their surprising nature relative to recalled experiences, or their prominence. The Bordalo,...
Persistent link: https://www.econbiz.de/10012629494