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Morality shifting : how consumer preferences influence moral judgments of corporate misconduct
Lewis, Robert; Anderson, Ronald; Pounders, Kathrynn - In: Journal of promotion management : JPM 22 (2016) 1, pp. 1-15
Persistent link: https://www.econbiz.de/10011522001
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Why leading consumer product companies develop proactive chemical management strategies
Scruggs, Caroline E.; Van Buren, Harry J. - In: Business & society 55 (2016) 5, pp. 635-675
Persistent link: https://www.econbiz.de/10011490813
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The role of business ethics and corporate social responsibility on brand attitude among consumers in Pakistan
Us Saba, Noor; Shah, Syed Afzal Moshadi; Hafeez, Shakir; … - In: Middle East journal of management : MEJM 9 (2022) 5, pp. 524-554
Persistent link: https://www.econbiz.de/10013477780
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The influence of companies' moral associations on the product consumption experience : the role of moral disgust
Tal, Aner; Gvili, Yaniv; Amar, Moty - In: Psychology & marketing 39 (2022) 10, pp. 1871-1887
Persistent link: https://www.econbiz.de/10013465122
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Evaluating the effects of corporate social irresponsibility on brand hate and its behavioural outcomes
Roozbahani, Elaheh; Salehzadeh, Reza; Mirmehdi, Seyed Mehdi - In: International journal of business governance and ethics … 16 (2022) 2, pp. 158-175
Persistent link: https://www.econbiz.de/10013198346
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Antecedents and consequences of consumers' attitudinal dispositions toward cause-related marketing in Egypt
Hammad, Hadeer; El-Bassiouny, Noha; Paul, Pallab; … - In: Journal of Islamic marketing : JIMA 5 (2014) 3, pp. 414-445
Persistent link: https://www.econbiz.de/10010458280
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Influence of corporate social responsibility on bottom of the pyramid consumers' purchase intention
Amir, Riasat Muhammad; Mannan, Mahafuz; Nasiruddin, Muhammad - In: International journal of business innovation and … 21 (2020) 2, pp. 259-270
Persistent link: https://www.econbiz.de/10012175595
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Gender makes a difference : investigating consumer purchasing behavior and attitudes toward corporate social responsibility policies
Jones, Raymond; Reilly, Timothy M.; Cox, Marcus Z.; … - In: Corporate social responsibility and environmental management 24 (2017) 2, pp. 133-144
Persistent link: https://www.econbiz.de/10011685248
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Social responsibility in the food sector : consumer approach
Šimanskienė, Ligita; Župerkienė, Erika; Župerka, … - In: International journal of globalisation and small … 9 (2017) 2/3, pp. 168-184
Persistent link: https://www.econbiz.de/10011853020
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The effect of corporate social responsibility on brand equity and the moderating role of ethical consumerism : the case of Starbucks
Kang, Jee-Won; Namkung, Young - In: Journal of hospitality & tourism research : JHTR ; the … 42 (2018) 7, pp. 1130-1151
Persistent link: https://www.econbiz.de/10011922309