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Consumer behaviour
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Han, Heesup
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95
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83
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81
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80
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79
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78
Khare, Arpita
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76
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75
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73
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73
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70
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68
Nayga, Rodolfo M.
68
Bagozzi, Richard P.
67
Loureiro, Sandra Maria Correia
67
Septianto, Felix
67
Agarwal, Sumit
64
Laroche, Michel
64
Wansink, Brian
63
Stavins, Joanna
62
Bruwer, Johan
61
Paul, Justin
59
Jang, Soocheong
57
Janssen, Maarten C. W.
55
Verhoef, Peter C.
55
Walsh, Gianfranco
55
Ko, Eunju
54
Pelsmacker, Patrick de
54
Thøgersen, John
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Rajagopal
51
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50
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50
Rock, Bram de
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International Energy Agency
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IGI Global
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Verlag Dr. Kovač
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Books on Demand GmbH <Norderstedt>
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Edward Elgar Publishing
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Institut für Demoskopie Allensbach
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Nordic Council of Ministers
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Nomos Verlagsgesellschaft
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Axel-Springer-Verlag
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Findomestic Banca <Florenz>
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Helmut-Schmidt-Universität
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Peter Lang GmbH
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Journal of business research : JBR
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Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
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Working paper / National Bureau of Economic Research, Inc.
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The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
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European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
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Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Tourism management : research, policies, practice
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
SpringerLink / Bücher
282
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
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ECONIS (ZBW)
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Other ZBW resources
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RePEc
150
BASE
38
EconStor
23
Showing
1
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81,926
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date (oldest first)
1
Neural net extensions of stochastic
brand
choice models
Hruschka, Harald
- In:
Marketing : journal of research and management
6
(
2010
)
1
,
pp. 51-58
Persistent link: https://www.econbiz.de/10003976422
Saved in:
2
Detecting free riders in collective brands through a hierarchical choice process
Nicolau, Juan L.
;
Más Ruiz, Francisco José
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
3
,
pp. 288-301
Persistent link: https://www.econbiz.de/10010527090
Saved in:
3
Modelling air carrier choices with a Segment Specific Cross Nested Logit model
Drabas, Tomasz
;
Wu, Cheng-lung
- In:
Journal of air transport management
32
(
2013
),
pp. 8-16
Persistent link: https://www.econbiz.de/10010127372
Saved in:
4
Incorporating responsiveness to marketing efforts in
brand
choice modeling
Fok, Dennis
;
Paap, Richard
;
Franses, Philip Hans
- In:
Econometrics : open access journal
2
(
2014
)
1
,
pp. 20-44
We put forward a
brand
choice model with unobserved heterogeneity that concerns responsiveness to marketing efforts. We …
Persistent link: https://www.econbiz.de/10010336207
Saved in:
5
Die Quantifizierung von Markteintrittseffekten mit Verfahren der dynamischen Marktstrukturanalyse
Michaelis, Lea
-
2005
Persistent link: https://www.econbiz.de/10003011428
Saved in:
6
Brand
choice and purchase frequency revisited : an application to recreation behavior
Shaw, William D.
;
Shonkwiler, John Scott
- In:
American journal of agricultural economics
82
(
2000
)
3
,
pp. 515-526
Persistent link: https://www.econbiz.de/10001500405
Saved in:
7
Homogeneous and latent class versions of the neural net-multinomial logit model (NN-NML) : a semiparametric approach to analyze
brand
choice
Hruschka, Harald
;
Probst, Markus
;
Fettes, Werner
-
2001
Persistent link: https://www.econbiz.de/10001619754
Saved in:
8
Multinomiale Logitmodelle mit linearen Splines zur Analyse der Markenwahl
Steinberger, Marion
-
2002
Persistent link: https://www.econbiz.de/10001624633
Saved in:
9
Neuronale Netze zur Bestimmung nichtlinearer Nutzenfunktionen in Markenwahlmodellen
Probst, Markus
-
2002
Persistent link: https://www.econbiz.de/10001629297
Saved in:
10
Mixed MNL models for discrete response
McFadden, Daniel
;
Train, Kenneth
- In:
Journal of applied econometrics
15
(
2000
)
5
,
pp. 447-470
Persistent link: https://www.econbiz.de/10001533548
Saved in:
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