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Firms tracking consumer purchase information often use behavior-based pricing (BBP), i.e., price discriminate between consumers based on preferences revealed from purchase histories. However, behavioral research has shown that such pricing practices can lead to perceptions of unfairness when...
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We present the first objective evidence on how COVID-19 lockdowns affected internet browser usage in Africa, using detailed digital trace data on PC-based and mobile-based browsing patterns of 316 Kenyans who had access to a PC, covering the period before and during Kenya's first national...
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