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The impact of mood states and surprise cues on satisfaction
Kim, Kyungmin; Mattila, Anna S. - In: International journal of hospitality management 29 (2010) 3, pp. 432-436
Persistent link: https://www.econbiz.de/10003983146
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Third-party privacy certification as an online advertising strategy : an investigation of the factors affecting the relationship between third-party certification and initial trust
Kim, Kyongseok; Kim, Jooyoung - In: Journal of interactive marketing : a quarterly … 25 (2011) 3, pp. 145-158
Persistent link: https://www.econbiz.de/10009259485
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Negative effects of perceived crowding on travelers' identification with cruise brand
Hyun, Sunghyup Sean; Kim, Kyungmin - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 241-259
Persistent link: https://www.econbiz.de/10011312578
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How do customers perceive service quality in differently structured fast food restaurants?
Cao, Yang; Kim, Kyungmin - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 99-117
Persistent link: https://www.econbiz.de/10010526372
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Audience responses to product placement and its regulations : focusing on regulatory conditions in the United States and Korea
Lee, Mina; Kim, Kyongseok; King, Karen Whitehill - In: Journal of international consumer marketing 24 (2012) 4, pp. 275-290
Persistent link: https://www.econbiz.de/10009717325
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Determinants of customer complaint behavior in a restaurant context : the role of culture, price level, and customer loyalty
Kim, Kyungmin; Lee, Chung Hun; Mattila, Anna S. - In: Journal of hospitality marketing & management 23 (2014) 7/8, pp. 885-906
Persistent link: https://www.econbiz.de/10010473452
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The relationship between consumer complaining behavior and service recovery : an integrative review
Kim, Kyungmin; Wang, Chenya; Mattila, Anna S. - In: International journal of contemporary hospitality management 22 (2010) 7, pp. 975-991
Persistent link: https://www.econbiz.de/10008749350
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Visuals misleading consumers? : testing the visual superiority effect in advertising
Kim, Kyongseok; Kim, Hyang Sook - In: Journal of consumer marketing 39 (2022) 1, pp. 78-92
Persistent link: https://www.econbiz.de/10013165314
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Does a surprise strategy need words? : the effect of explanations for a surprise strategy on customer delight and expectations
Kim, Kyungmin; Mattila, Anna S. - In: The journal of services marketing 27 (2013) 5, pp. 361-370
Persistent link: https://www.econbiz.de/10010127939
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The effects of acculturation and uncertainty avoidance on foreign resident choice for Korean foods
Seo, Sunhee; Phillips, WooMi Jo; Jang, Junghee; Kim, Kawon - In: International journal of hospitality management 31 (2012) 3, pp. 916-927
Persistent link: https://www.econbiz.de/10009544276