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Communication channel consideration for in‐home services

van Birgelen, Marcel; Dellaert, Benedict G.C.; de Ruyter, Ko - In: Journal of Service Management 23 (2012) 2, pp. 216-252

Purpose – This paper aims to examine communication channels for in‐home service provision. In particular, it aims to focus on the joint effect of two converging trends: the increase of in‐home services involving high degrees of customer participation;and the extension of the number of...

Persistent link: https://www.econbiz.de/10014894422

Customer self-efficacy in technology-based self-service : assessing between- and within-person differences

Beuningen, Jacqueline van; Ruyter, Ko de; Wetzels, Martin; … - In: Journal of service research : JSR 11 (2008/09) 4, pp. 407-428

Persistent link: https://www.econbiz.de/10003853607

Getting a discount or sharing the cost : the influence of regulatory fit on consumer response to service pricing schemes

Daryanto, Ahmad; Ruyter, Ko de; Wetzels, Martin - In: Journal of service research : JSR 13 (2010) 2, pp. 153-167

Persistent link: https://www.econbiz.de/10003982818

Knowledge creation through mobile social networks and its impact on intentions to use innovative mobile services

Kleijnen, Mirella; Lievens, Annouk; Ruyter, Ko de; … - In: Journal of service research : JSR 12 (2009/10) 1, pp. 15-35

Persistent link: https://www.econbiz.de/10003877619

Take it or leave it : using regulatory fit theory to understand reward redemption in channel reward programs

Keeling, Debbie Isobel; Daryanto, Ahmad; Ruyter, Ko de; … - In: Industrial marketing management : the international … 42 (2013) 8, pp. 1345-1356

Persistent link: https://www.econbiz.de/10010227743

The extended transportation-imagery model : a meta-analysis of the antecedents and consequences of consumers' narrative transportation

Laer, Tom van; Ruyter, Ko de; Visconti, Luca M.; … - In: Journal of consumer research : JCR ; an … 40 (2013/14) 5, pp. 797-817

Persistent link: https://www.econbiz.de/10010253804

A hierarchical model of virtual experience and its influences on the perceived value and loyalty of customers

Piyathasanan, Bhuminan; Mathies, Christine; Wetzels, Martin - In: International journal of electronic commerce : IJEC 19 (2014/2015) 2, pp. 126-158

Persistent link: https://www.econbiz.de/10011433898

Me, myself, and future generations : the role of affinity and effectiveness in the creation of consumer environmental stewardship (CENS)

Hensen, Niek; Keeling, Debbie I.; Ruyter, Ko de; … - In: Psychology & marketing 33 (2016) 5, pp. 389-406

Persistent link: https://www.econbiz.de/10011485884

Making SENS : exploring the antecedents and impact of store environmental stewardship climate

Hensen, Niek; Keeling, Debbie I.; Ruyter, Ko de; … - In: Journal of the Academy of Marketing Science 44 (2016) 4, pp. 497-515

Persistent link: https://www.econbiz.de/10011563228

Unraveling the personalization paradox : the effect of information collection and trust-building strategies on online advertisement effectiveness

Aguirre, Elizabeth; Mahr, Dominik; Grewal, Dhruv; … - In: Journal of retailing 91 (2015) 1, pp. 34-49

Persistent link: https://www.econbiz.de/10010500763