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Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff; Hein, Wendy - In: Journal of marketing management : MM 31 (2015) 15/16, pp. 1626-1651
Persistent link: https://www.econbiz.de/10011407818
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Reframing gender and feminist knowledge construction in marketing and consumer research : missing feminisms and the case of men and masculinities
Hearn, Jeff; Hein, Wendy - In: Gendering theory in marketing and consumer research, (pp. 74-98). 2017
Persistent link: https://www.econbiz.de/10011610777
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From identity politics to the politics of power : men, masculinities and transnational patriarchies in marketing and consumer research
Hein, Wendy; Hearn, Jeff - In: The Routledge companion to marketing and feminism, (pp. 138-156). 2022
Persistent link: https://www.econbiz.de/10014474334