Goor-Balk, Annemieke van; Warmerdam, Lisanne; … - VU University Amsterdam, Faculty of Economics, Business … - 2003
. Our findings show that visitors clearly view this museum from a holistic perspective: overall satisfaction was greater … than satisfaction regarding any individual items. In this respect, the holistic approach appeals especially to younger … exclusively to the Anne Frank House, the innovative approach used to measure visitor satisfaction can be applied to any en …