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~subject:"Consumer behaviour"
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Modernes Multi-Channeling im F...
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Consumer behaviour
Lehrbuch
5,991
Textilhandel
1,033
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1,030
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610
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607
Fashion
602
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Henninger, Claudia E.
6
Ko, Eunju
6
Choi, Tsan-Ming
5
Kumar, Anuj
5
Berner, Eike
4
Birg, Laura
4
Goworek, Helen
4
Jerath, Kinshuk
4
Netessine, Serguei
4
Ryding, Daniella
4
Saarijärvi, Hannu
4
Stüber, Eva
4
Suha Fouad Salem
4
Vignali, Gianpaolo
4
Alanadoly, Alshaimaa Bahgat
3
Alevizou, Panayiota J.
3
Alexander, Bethan
3
Alptekinoglu, Aydin
3
Bagai, Smita
3
Baier, Daniel
3
Basu, Rituparna
3
Boddin, Dominik
3
Carey, Robin
3
Cuesta-Valiño, Pedro
3
Dabija, Dan Cristian
3
Gao, Fei
3
García-Henche, Blanca
3
Gutiérrez-Rodríguez, Pablo
3
Iran, Samira
3
Josiam, Bharath M.
3
Kautish, Pradeep
3
Kent, Anthony
3
Kim, Hye-yŏng
3
Kim, Minjeong
3
Kinley, Tammy R.
3
Kumar, Sandeep
3
Martínez-de-Albéniz, Victor
3
McColl, Julie
3
Mortimer, Gary
3
Perry, Patsy
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RWTH Aachen
2
Akademische Verlagsgemeinschaft München
1
National Bureau of Economic Research
1
Peter Lang GmbH
1
Taylor and Francis.
1
Universität Mannheim
1
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Journal of retailing and consumer services
54
Journal of fashion marketing and management
41
The international review of retail, distribution and consumer research
23
International journal of retail & distribution management
19
Journal of business research : JBR
19
International journal of retail and distribution management
14
Journal of global fashion marketing : JGfM
14
International journal of consumer studies
10
Young consumers : insight and ideas for responsible marketers
8
Journal of retailing
5
SpringerLink / Bücher
5
Asia Pacific journal of marketing and logistics
4
Cogent business & management
4
International journal of business and globalisation : IJBG
4
International journal of electronic marketing and retailing : IJEMR
4
International journal of production economics
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Sustainability in fashion : a cradle to upcycle approach
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
Electronic commerce research
3
Global business review
3
Journal of consumer marketing
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing management : JMM ; journal of the Academy of Marketing
3
Journal of risk and financial management : JRFM
3
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
3
Psychology & marketing
3
Reihe: Kundenorientierte Unternehmensführung
3
Research
3
South Asian journal of management : SAJM
3
Technological forecasting & social change : an international journal
3
The journal of product & brand management
3
Administrative Sciences : open access journal
2
Analytical modeling research in fashion business
2
Australasian marketing journal
2
Berichte aus der Betriebswirtschaft
2
Cege discussion paper
2
Cleaner and responsible consumption
2
European journal of operational research : EJOR
2
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ECONIS (ZBW)
567
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1
Change in technology-enabled omnichannel customer experiences in-store
Alexander, Bethan
;
Kent, Anthony
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013169724
Saved in:
2
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
3
Beyond the storefront : empirical insights into consumers' responses to omnichannel apparel retailers
Chen, Yini
;
Chi, Ting
- In:
Marketing intelligence & planning
42
(
2024
)
2
,
pp. 284-303
Persistent link: https://www.econbiz.de/10015056858
Saved in:
4
Click & Collect im Bekleidungseinzelhandel : Paketshop oder Omni-Channel-Erlebniseinkauf
Janz, Oliver
-
2016
-
1. Auflage
Persistent link: https://www.econbiz.de/10013447200
Saved in:
5
Return to Store : Mit Online-Retouren im Stationärhandel richtig umgehen
Janz, Oliver
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10013447209
Saved in:
6
Die Nutzung des Internets bei extensiven Kaufentscheidungen im Multi-Channel-Vertrieb : eine kaufprozessphasenübergreifende Analyse
Hetzel, Michael
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003809835
Saved in:
7
Kundenreaktionen auf Steuerungsmaßnahmen in Mehrkanalsystemen : eine experimentelle Untersuchung am Beispiel des Versandhandels
Schulten, Matthias Bernhard
-
2008
Persistent link: https://www.econbiz.de/10003820490
Saved in:
8
Synergy in multi-channel online advertising
Hild, Sebastian
-
2010
Persistent link: https://www.econbiz.de/10008823292
Saved in:
9
Wechselwirkungen im Multi-Channel-Vertrieb : empirische Ergebnisse und Erkenntnisse zum Konsumentenverhalten in Mehrkanalsystemen des Handels
Baal, Sebastian van
;
Hudetz, Kai
-
2006
Persistent link: https://www.econbiz.de/10003598747
Saved in:
10
Kundenkontakte und Kundenkontaktsequenzen im Multi Channel Marketing : Ausprägungen, Determinanten und Wirkungen
Steinmann, Sascha
-
2011
-
1. Auflage
Persistent link: https://www.econbiz.de/10008652908
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