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Evaluating the product portfolio of Japanese public service broadcaster : consumer vs. citizen's view
Tsuji, Masatsugu (contributor);  … - International Telecommunications Society - 2014
estimate WTP to the channel×genre matrixin order to analyze how viewers evaluate NHK and its programs. To evaluate whether NHK … result in the most efficient strategic allocation of management resources. This paper thus takes NHK (Nippon Hoso Kyokai …), Japan's PSB, as a research target, and analyzes its portfolio management. NHK has introduced the VFM (Value for Money) index …
Persistent link: https://www.econbiz.de/10010471149
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The value of public service broadcasting in Japan during COVID-19 pandemic : an analysis of WTP by Blinder-Oaxaca decomposition
Kakizawa, Hisanobu - In: Telecommunications policy : the international journal … 47 (2023) 3, pp. 1-15
Persistent link: https://www.econbiz.de/10014266114
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Effectiveness of measures assessing response to price information
Desmet, Pierre - In: The journal of product & brand management 25 (2016) 7, pp. 676-686
Persistent link: https://www.econbiz.de/10011616257
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Culture's consequences for purchasing : comparing purchasing job ad requirements from different European countries with cultural models
Stek, Klaas; Zunk, Bernd Markus; Koch, Volker; Schiele, … - In: International journal of procurement management 15 (2022) 3, pp. 305-339
Persistent link: https://www.econbiz.de/10013257033
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The environmental benefits of organic wine : exploring consumer willingness-to-pay premiums?
Ogbeide, Osadebamwen Anthony; Ford, Christopher; … - In: Journal of food products marketing 21 (2015) 5, pp. 482-502
Persistent link: https://www.econbiz.de/10011432316
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Consumer heterogeneity in the willingness to pay for local and organic food
Hasselbach, Johanna Lena; Roosen, Jutta - In: Journal of food products marketing 21 (2015) 6, pp. 608-625
Persistent link: https://www.econbiz.de/10011432350
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Effects of consumer confidence on WTP for cloud storage
Şentürk, İsmail - In: The empirical economics letters : a monthly … 14 (2015) 5, pp. 501-508
Persistent link: https://www.econbiz.de/10011419100
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Measuring stigma : the behavioral implications of disgust
Kecinski, Maik; Keisner, Deborah Kerley; Messer, Kent D.; … - In: Environmental & resource economics : the official … 70 (2018) 1, pp. 131-146
Persistent link: https://www.econbiz.de/10011978267
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Understanding the impact of negative and positive traveler reviews : social influence and price anchoring effects
Book, Laura A.; Tanford, Sarah; Chen, Yang-Su - In: Journal of travel research : a quarterly publication of … 55 (2016) 8, pp. 993-1007
Persistent link: https://www.econbiz.de/10011607994
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Willingness to pay for product ecological footprint : organic vs non-organic consumers
Limnios, Elena Mamouni; Schilizzi, Steven; Burton, … - In: Technological forecasting & social change : an … 111 (2016), pp. 338-348
Persistent link: https://www.econbiz.de/10011611991