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Young Kazakhstan consumers : catch them if you can

Potluri, Rajasekhara Mouly; Pool, George R.; … - In: Young consumers : insight and ideas for responsible … 11 (2010) 1, pp. 47-56

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Halal packaging and certification in India : issues and challenges

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Young Kazakhstan consumers: catch them if you can

Mouly Potluri, Rajasekhara; Pool, George R.; Madibaeva … - In: Young Consumers 11 (2010) 1, pp. 47-56

Purpose – The purpose of this paper is to examine and evaluate the spending patterns and buying behaviors of two different age groups of young Kazakhstan consumers. In addition, this research seeks to analyze the importance Kazakh parents give to their children's opinion on purchasing...

Persistent link: https://www.econbiz.de/10015044240