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Consumer behaviour
Spieltheorie
45,492
Game theory
43,146
Theorie
22,534
Theory
21,874
Lernprozess
15,319
Learning process
15,049
Lernende Organisation
12,607
Learning organization
12,594
Cognition
11,792
Kognition
11,739
Experiment
8,969
Learning
7,517
Lernen
7,244
Nash equilibrium
3,881
Nash-Gleichgewicht
3,844
Wissensmanagement
3,773
Knowledge management
3,644
USA
3,136
United States
3,059
Innovation
3,012
game theory
2,946
Wissenstransfer
2,762
Knowledge transfer
2,745
Asymmetrische Information
2,298
Asymmetric information
2,248
Entscheidung
2,231
Konsumentenverhalten
2,193
Decision
2,090
Nichtkooperatives Spiel
2,050
Wettbewerb
2,035
Competition
1,999
Noncooperative game
1,996
Kooperatives Spiel
1,935
Cooperative game
1,901
Innovationsmanagement
1,881
Öffentliche Güter
1,838
Public goods
1,830
Innovation management
1,828
Deutschland
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Assenza, Tiziana
8
Cardaci, Alberto
8
Han, Heesup
8
Kuksov, Dmitri
8
Meyer, Robert J.
8
Warlop, Luk
8
Bagozzi, Richard P.
7
Chen, Ying-Ju
6
Chernew, Michael
6
Delli Gatti, Domenico
6
Dewitte, Siegfried
6
Gowrisankaran, Gautam
6
Murray, Kyle B.
6
Peeters, Ronald
6
Scanlon, Dennis P.
6
Swinney, Robert
6
Ariely, Dan
5
Cavallo, Alberto
5
Chen, Jing
5
Cruces, Guillermo
5
Dellaert, Benedict G. C.
5
Ko, Yong Jae
5
Krishna, Aradhna
5
LeBoeuf, Robyn A.
5
Loureiro, Sandra Maria Correia
5
Maglaras, Costis
5
Perez-Truglia, Ricardo
5
Pot, Erik
5
Rajagopal
5
Scarsini, Marco
5
Schwarz, Norbert
5
Thomas, Manoj
5
Ulph, David
5
Vosgerau, Joachim
5
Wyer, Robert S.
5
Zaccour, Georges
5
Zauberman, Gal
5
Ahn, Jiseon
4
Bagchi, Rajesh
4
Brekke, Kjell Arne
4
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National Bureau of Economic Research
12
Universität Mannheim
2
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Books on Demand GmbH <Norderstedt>
1
Boston College / Department of Economics
1
Center for Economic Research <Tilburg>
1
Center for the Study of Industrial Organisation
1
Christian-Albrechts-Universität zu Kiel
1
Federal Reserve Bank of San Francisco
1
Foerder Institute for Economic Research <Tēl-Āvîv>
1
Friedrich-Schiller-Universität Jena
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Institut für Wirtschaftspädagogik <Wien>
1
Internationales Institut für Umwelt und Gesellschaft
1
Johns Hopkins University / Department of Economics
1
NetLibrary, Inc
1
Sonderforschungsbereich Statistical Modelling of Nonlinear Dynamic Processes
1
Springer Fachmedien Wiesbaden
1
Trinity College Dublin / Department of Economics
1
Universität zu Köln
1
World Advertising Research Center <Henley-on-Thames>
1
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Journal of business research : JBR
75
Journal of retailing and consumer services
51
Management science : journal of the Institute for Operations Research and the Management Sciences
41
Journal of consumer research : JCR ; an interdisciplinary bimonthly
39
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
39
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
31
Psychology & marketing
28
Journal of marketing research : JMR
27
Marketing letters : a journal of research in marketing
20
Journal of economic behavior & organization : JEBO
19
International journal of hospitality management
18
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
17
Journal of behavioral decision making
17
Tourism management : research, policies, practice
17
International journal of production economics
16
Journal of consumer research : JCR ; an interdisciplinary journal
16
Journal of retailing
14
International journal of advertising : the review of marketing communications
13
Journal of marketing communications
13
Journal of marketing management : MM
13
European journal of marketing : EJM
12
Journal of consumer behaviour : an international research review
12
Journal of economic psychology : research in economic psychology and behavioral economics
12
Journal of management information systems : JMIS
12
NBER working paper series
12
European journal of operational research : EJOR
11
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of consumer studies
11
Omega : the international journal of management science
11
Working paper / National Bureau of Economic Research, Inc.
11
Asia Pacific journal of marketing and logistics
10
Discussion paper
10
Journal of consumer marketing
10
Operations research
10
The journal of brand management : an international journal
10
European journal of marketing
9
International journal of advertising : the quarterly review of marketing communications
9
Journal of behavioral and experimental economics
9
Journal of travel and tourism marketing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
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ECONIS (ZBW)
2,178
Other ZBW resources
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1
Illusions of learning : irrelevant emotions inflate judgments of learning
Baumeister, Roy F.
;
Alquist, Jessica L.
;
Vohs, Kathleen D.
- In:
Journal of behavioral decision making
28
(
2015
)
2
,
pp. 149-158
Persistent link: https://www.econbiz.de/10011306099
Saved in:
2
Attendance policies, instructor communication, student attendance, and learning
Snyder, Jason
;
Frank, Lisa A. C.
- In:
Journal of education for business
91
(
2016
)
2
,
pp. 108-116
Persistent link: https://www.econbiz.de/10011498220
Saved in:
3
Role of executive attention in consumer learning with background music
Kang, Esther
;
Lakshmanan, Arun
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
1
,
pp. 35-48
Persistent link: https://www.econbiz.de/10011771822
Saved in:
4
Exploring mental time travel experiences and their influence on behavioral intentions and learning
Barhorst, Jennifer Brannon
;
Krey, Nina
;
McLean, Graeme J.
- In:
Psychology & marketing
40
(
2023
)
8
,
pp. 1615-1633
Persistent link: https://www.econbiz.de/10014338309
Saved in:
5
The role of ad cognitive load on advertising effectiveness : a research based on low involvement learning theory
C̦akir, Vesile
- In:
Public relations and advertising theories : concepts …
,
(pp. 289-311)
.
2018
Persistent link: https://www.econbiz.de/10011977788
Saved in:
6
Residential mobility : implications for consumer psychology
Shrum, L. J.
- In:
Journal of consumer psychology : JCP ; the official …
32
(
2022
)
3
,
pp. 517-518
Persistent link: https://www.econbiz.de/10013330872
Saved in:
7
Memory markers : how consumers recall the duration of experiences
Ahn, Hee-kyung
;
Liu, Maggie Wenjing
;
Soman, Dilip
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 508-516
Persistent link: https://www.econbiz.de/10003884453
Saved in:
8
Role models that make you unhappy : light paternalism, social learning and welfare
Cordes, Christian
;
Schubert, Christian
-
2010
dynamic instability in preference trajectories. -- Social Learning ; Preference Change ; Welfare ; Human
Cognition
; Consumer …
Persistent link: https://www.econbiz.de/10008809600
Saved in:
9
Effects of indirectly and directly competing reference group messages and persuasion knowledge : implications for educational placements
Pechmann, Cornelia
;
Wang, Liangyan
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 134-145
Persistent link: https://www.econbiz.de/10003947451
Saved in:
10
Recurring goals and learning : the impact of successful reward attainment on purchase behavior
Drèze, Xavier
;
Nunes, Joseph C.
- In:
Journal of marketing research : JMR
48
(
2011
)
2
,
pp. 268-281
Persistent link: https://www.econbiz.de/10008988450
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