Memory markers : how consumers recall the duration of experiences
Year of publication: |
2009
|
---|---|
Authors: | Ahn, Hee-kyung ; Liu, Maggie Wenjing ; Soman, Dilip |
Published in: |
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1057-7408, ZDB-ID 1109529-5. - Vol. 19.2009, 3, p. 508-516
|
Subject: | Konsumentenverhalten | Consumer behaviour | Kognition | Cognition | Lernprozess | Learning process | Experiment |
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