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Consumer behaviour
Social Web
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Marketingmanagement
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2,379
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social media
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Dwivedi, Yogesh Kumar
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Filieri, Raffaele
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Ko, Eunju
18
Flavián Blanco, Carlos
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Ghose, Anindya
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Hollebeek, Linda D.
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Mattila, Anna S.
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Bauer, Hans H.
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Gierl, Heribert
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Law, Chun Hung Roberts
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Pauwels, Koen
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Gázquez-Abad, Juan Carlos
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Usman, Osly
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Vrontis, Demetris
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13
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Rita, Paulo
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Wu, Luorong
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Sheth, Jagdish N.
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Spann, Martin
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Stephen, Andrew T.
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Veloutsou, Cleopatra
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Kumar, V.
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Pelsmacker, Patrick de
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Ruyter, Ko de
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Seo, Yuri
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Bang, Nguyen
10
Bigné Alcañiz, J. Enrique
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Conduit, Jodie
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IGI Global
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European Society for Opinion and Marketing Research
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AMA Summer Academic Conference <2019, Chicago, Ill.>
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AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Center of Market Oriented Product and Production Management
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Journal of business research : JBR
395
Journal of retailing and consumer services
337
International journal of internet marketing and advertising : IJIMA
156
Journal of marketing communications
122
International journal of hospitality management
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
110
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
103
International journal of advertising : the review of marketing communications
95
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
94
The journal of product & brand management
91
Psychology & marketing
88
International journal of electronic marketing and retailing : IJEMR
75
Journal of internet commerce
74
Journal of promotion management : innovations in planning and applied research
73
Technological forecasting & social change : an international journal
73
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
72
Journal of marketing
69
The journal of brand management : an international journal
67
Cogent business & management
65
International journal of consumer studies
65
Asia Pacific journal of marketing and logistics
64
Journal of marketing management : MM
63
Journal of the Academy of Marketing Science
58
Marketing intelligence & planning
58
The journal of services marketing
58
SpringerLink / Bücher
57
European journal of marketing : EJM
56
Electronic commerce research
55
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
55
Management science : journal of the Institute for Operations Research and the Management Sciences
53
International journal of contemporary hospitality management
51
Journal of advertising research
51
Journal of electronic commerce research : JECR
51
International journal of technology marketing : IJTMkt
50
Journal of marketing management : JMM ; journal of the Academy of Marketing
50
Tourism management : research, policies, practice
50
Journal of strategic marketing
49
Information systems research : ISR
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Journal of hospitality marketing & management
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Journal of travel and tourism marketing
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ECONIS (ZBW)
10,363
Other ZBW resources
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1
Social anxiety and the consumer : examining the relationship between social media users' level of social anxiety and attitudes toward customer service channels
Zalinska, Aneta
;
Agopian, G.
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 715-746
Persistent link: https://www.econbiz.de/10014414326
Saved in:
2
The case of Amazon.com : towards a conceptual framework of online customer service experience (OCSE) using the emerging consensus technique (ECT)
Klaus, Philipp
- In:
The journal of services marketing
27
(
2013
)
6
,
pp. 443-457
Persistent link: https://www.econbiz.de/10010198163
Saved in:
3
Co-creation of online service recoveries and its effects on complaint bystanders
Hutzinger, Clemens
;
Weitzl, Wolfgang
- In:
Journal of business research : JBR
130
(
2021
),
pp. 525-538
Persistent link: https://www.econbiz.de/10012544868
Saved in:
4
Dynamics of customer interaction on social media platforms
Baumöl, Ulrike
;
Hollebeek, Linda
;
Jung, Reinhard
- In:
Electronic markets : the international journal on …
26
(
2016
)
3
,
pp. 199-202
Persistent link: https://www.econbiz.de/10011666792
Saved in:
5
The effects of online incivility and consumer-to-consumer interactional justice on complainants, observers, and service providers during social media service recovery
Bacile, Todd J.
;
Wolter, Jeremy S.
;
Allen, Alexis M.
; …
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 60-81
Persistent link: https://www.econbiz.de/10011949553
Saved in:
6
Timeliness, transparency, and trust : a framework for managing online customer complaints
Stevens, Jennifer L.
;
Spaid, Brian I.
;
Breazeale, Michael
; …
- In:
Business horizons
61
(
2018
)
3
,
pp. 375-384
Persistent link: https://www.econbiz.de/10011866294
Saved in:
7
Vacationers and eWOM : who posts, and why, where, and what?
Bronner, Fred
;
Hoog, Robert de
- In:
Journal of travel research : a quarterly publication of …
50
(
2010/11
)
1
,
pp. 15-26
Persistent link: https://www.econbiz.de/10008857497
Saved in:
8
Online customer service and retail type-product congruence
Suryandari, Retno Tanding
;
Paswan, Audhesh K.
- In:
Journal of retailing and consumer services
21
(
2014
)
1
,
pp. 69-76
Persistent link: https://www.econbiz.de/10010233537
Saved in:
9
Examining the trade-off between compensation and promptness in eWOM-triggered service recovery : a restorative justice perspective
Liu, Hongfei
;
Jayawardhena, Chanaka
;
Dibb, Sally
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 381-392
Persistent link: https://www.econbiz.de/10012063617
Saved in:
10
Blueprint for retail website design : attracting and retaining millennial online shoppers
Wright, Linda Berns
;
Haug, James C.
;
Huckabee, Allen
- In:
Journal of internet commerce
18
(
2019
)
2
,
pp. 170-196
Persistent link: https://www.econbiz.de/10012179574
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