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Consumer behaviour
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1
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Journal of business research : JBR
255
Journal of retailing and consumer services
207
International journal of internet marketing and advertising : IJIMA
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
80
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Technological forecasting & social change : an international journal
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International journal of consumer studies
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The journal of product & brand management
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Psychology & marketing
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International journal of hospitality management
51
Journal of promotion management : innovations in planning and applied research
51
International journal of advertising : the review of marketing communications
49
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47
Journal of internet commerce
45
Journal of marketing management : MM
45
International journal of electronic marketing and retailing : IJEMR
44
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43
The journal of brand management : an international journal
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Tourism management : research, policies, practice
42
Journal of electronic commerce research : JECR
39
Journal of consumer research : JCR ; an interdisciplinary bimonthly
37
Journal of marketing
37
Journal of travel and tourism marketing
37
Cogent business & management
36
International journal of technology marketing : IJTMkt
36
Journal of management information systems : JMIS
36
Electronic commerce research
35
Information systems research : ISR
35
Marketing intelligence & planning
35
Journal of fashion marketing and management
32
Young consumers : insight and ideas for responsible marketers
32
International journal of business information systems : IJBIS
30
International journal of contemporary hospitality management
30
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
30
Asia Pacific journal of marketing and logistics
29
International journal of electronic commerce : IJEC
29
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
29
Journal of strategic marketing
28
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
5,894
Other ZBW resources
4
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1
Social connectedness and well-being of elderly customers : do employee-to-customer interactions matter?
Feng, Kuo
;
Altinay, Levent
;
Alrawadieh, Zaid
- In:
Journal of hospitality marketing & management
32
(
2023
)
2
,
pp. 174-195
Persistent link: https://www.econbiz.de/10013545829
Saved in:
2
Brand
volunteering
: value co-creation with unpaid consumers
Cova, Bernard
;
Pace, Stefano
;
Skålén, Per
- In:
Marketing theory
15
(
2015
)
4
,
pp. 465-485
Persistent link: https://www.econbiz.de/10011494733
Saved in:
3
Explaining user acceptance and usage of social networking sites : the role of trust, social connectedness and visibility in extending UTAUT2
Praveena, K.
;
Thomas, Sam
- In:
International journal of management practice : IJMP
11
(
2018
)
3
,
pp. 318-334
Persistent link: https://www.econbiz.de/10011901509
Saved in:
4
Who are social media influencers for luxury fashion consumption of the Chinese Gen Z? : categorisation and empirical examination
Sun, Yan
;
Wang, Rachel
;
Cao, Dongmei
;
Lee, Rouyi
- In:
Journal of fashion marketing and management
26
(
2022
)
4
,
pp. 603-621
Persistent link: https://www.econbiz.de/10013384571
Saved in:
5
The effect of subscription relational bond on customer engagement and stickiness in podcast : the moderating role of social connectedness
Chen, Yu Hsin
;
Keng, Ching-Jui
- In:
Service business
17
(
2023
)
3
,
pp. 723-745
Persistent link: https://www.econbiz.de/10014333856
Saved in:
6
Fashion consumption using minimalism : xeploring the relationship of consumer well-being and social connectedness
Shafqat, Tehmeena
;
Ishaq, Muhammad Ishtiaq
;
Ahmed, Anzar
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014261145
Saved in:
7
How contruals of money versus time impact consumer charitable giving
MacDonnell, Rhiannon
;
White, Katherine
- In:
Journal of consumer research : JCR ; an …
42
(
2015
)
4
,
pp. 551-563
Persistent link: https://www.econbiz.de/10011553127
Saved in:
8
Volunteer stereotypes, stigma, and relational identity projects
Ho, Mary
;
O'Donohoe, Stephanie
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 854-877
Persistent link: https://www.econbiz.de/10010388106
Saved in:
9
Congruence constructs as mediators of stereotypic image perceptions' effect on student
volunteering
intention
Lindenmeier, Jörg
;
Arnold, Christian
;
Zogaj, Adnan
; …
- In:
International review on public and non-profit marketing
18
(
2021
)
4
,
pp. 575-597
Persistent link: https://www.econbiz.de/10012703842
Saved in:
10
When volunteers are also consumers : exploring volunteers' co-consumption experience in leisure contexts
Sohier, Alice
;
Sohier, Romain
;
Chaney, Damien
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013534238
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