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Online reviews : the impact of power and incidental similarity

Zhang, Lu - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 633-651

Persistent link: https://www.econbiz.de/10011349955

How effective are your CSR messages? : the moderating role of processing fluency and construal level

Zhang, Lu - In: International journal of hospitality management 41 (2014), pp. 56-62

Persistent link: https://www.econbiz.de/10010403105

The Data Privacy Paradox and Digital Demand

Chen, Long; Huang, Yadong; Ouyang, Shumiao; Xiong, Wei - National Bureau of Economic Research - 2021

A central issue in privacy governance is understanding how users balance their privacy preferences and data sharing to satisfy service demands. We combine survey and behavioral data of a sample of Alipay users to examine how data privacy preferences affect their data sharing with third-party...

Persistent link: https://www.econbiz.de/10012533403

Feeling present matters : effects of social presence on live-streaming workout courses' purchase intention

Hou, Jiayi; Han, Boya; Chen, Long; Zhang, Ke - In: The journal of product & brand management 32 (2023) 7, pp. 1082-1092

Persistent link: https://www.econbiz.de/10014334402

Do consumers prefer sad faces on eco-friendly products? : how facial expressions on green products in advertisements influence purchase intentions

Zhang, Ke; Wang, Siqi; Yang, Huan; Chen, Long - In: Journal of advertising research 63 (2023) 3, pp. 274-289

Persistent link: https://www.econbiz.de/10014375188

Unconditioned superstition and sports bar fans

Hanks, Lydia; Zhang, Lu; McGinley, Sean - In: Journal of hospitality marketing & management 25 (2016) 1/2, pp. 113-131

Persistent link: https://www.econbiz.de/10011453979

The effect of customization and gender on customers' attitude

Wolf, Alana; Zhang, Lu - In: International journal of hospitality management 56 (2016), pp. 28-32

Persistent link: https://www.econbiz.de/10011520935

Online reviews : the role of information load and peripheral factors

Zhang, Lu; Wu, Luorong; Mattila, Anna S. - In: Journal of travel research : a quarterly publication of … 55 (2016) 3, pp. 299-310

Persistent link: https://www.econbiz.de/10011450694

What you get is not what you saw : exploring the impacts of misleading hotel website photos

Kuo, Pei-Jou; Zhang, Lu; Cranage, David A. - In: International journal of contemporary hospitality management 27 (2015) 6, pp. 1301-1319

Persistent link: https://www.econbiz.de/10011403354

Social distancing : the effect of density and power on restaurant consumers

Zhang, Lu; Wei, Wei; Line, Nathaniel D.; McGinley, Sean - In: International journal of hospitality management 96 (2021), pp. 1-8

Persistent link: https://www.econbiz.de/10012585675