Purpose - This study aims at investigating the effect of corporate social responsibility perceptions of local people living in Diyarbakir on bank loyalty in terms of banking services and the mediator roles of trust and satisfaction in this effect. Research methodology - Cronbach’s Alpha...

The paper presents the concept of Fair Trade, which is considered an alternative to conventional trade, and becomes increasingly popular in the Western countries. In addition, some results of empirical research, conveyed in Poland and aimed at diagnosis and assessment of Fairtrade products...

Corporate social responsibility (CSR) towards sustainable development has been identified as a marketing philosophy that businesses in developed countries should pursue in the post-Covid-19 era as these practices deal with urgent global social and environmental challenges. Such efforts...

A recent debate raises the question whether market interaction erodes social responsibility. In an experiment, we disentangle three major characteristics of market interaction, diffusion of responsibility, social information, and market framing, and provide evidence for how these characteristics...

This paper investigates the causal relationship between the antecendents and consequences of consumer expectations and evaluation to CSR activities. Many firms are seeing Corporate Social Responsibility (CSR) as necessary investments in the community where the firms operate in order to ensure...

In this paper I construct a model where consumers' preferences become endogenous to the firm strategic behavior. Particularly, I pay attention to the case where negative externalities in production create opportunities for firms to develop a Corporate Social Responsible strategic move, as a...

In the presence of a production-generated negative externality information asymmetries develop between producers and consumers leading to significant differences between use and exchange value. In this paper, I bring forth the argument that a sustainable Corporate Social Responsible (CSR)...

The evolution and development of the online market have been played a significant transformation in the way consumers make their purchasing decisions. Previous studies analyzed the influence of CSR aspects in consumer's behavior in a traditional brick-and-mortar store (i.e. offline store)....

Corporate Social Responsibility (CSR) has been broadly developed and studied in the last decades, from different angles, industries, and segments. Nevertheless, most of the literature is focused on the point of view of the managers interested in CSR activities. Surprisingly, the perspective of...

In this paper the impact of corporate social responsibility (CSR) dimensions on customer loyalty was researched. There are three main goals of this research: to show if the customers heard about the CSR, to emphasize the significance which customers gave to certain dimensions of CSR and to show...