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Wanghong refers to a particular stream of vocational Chinese internet celebrities that have acquired their celebrity online and have acute incentives through various models to liquidate such online influence. While the wanghong economy is often projected as a new platform economy that is by the...
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Since 2010, the EU policy concerning the Digital Agenda and the Digital Single Market Strategy aimed to advance EU growth with concrete actions, in order to "unleash the potential of e-commerce". Among the major achievements of the Digital Single Market Strategy is the Regulation on Online...
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Customers are now highly influenced by digital marketing and ease of purchase, level of service, technological security, and returns processes. Electronic word of mouth (eWOM) has become the biggest persuader of consumer retention and attracting new customers, with websites frequently judged by...
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In April 2011, the (new) Belgian Federal Public Service Economy, Small and Medium Enterprises, Self-Employed and Energy, and more specifically its Directorate-General Enforcement and Mediation, launched Belmed (Belgian Mediation), an online dispute resolution (ODR) system for consumers. This...
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This report provides practical guidance to tax authorities on the design and implementation of a variety of solutions for digital platforms, including e-commerce marketplaces, in the effective and efficient collection of VAT/GST on the digital trade of goods, services and intangibles. In...
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