Problem definition: The undesirable but inevitable consequence of running promotions is that consumers can be trained to time their purchases strategically. In this paper, we study randomized promotions, where the firm randomly offers discounts over time, as an alternative strategy of...

The undesirable but inevitable consequence of running promotions is that consumers can be trained to time their purchases strategically. In this paper, we study randomized promotions, where the firm randomly offers discounts over time, as an alternative strategy of intertemporal price...

The emergence of online platforms for professional services (e.g., cosmetic procedures) represents a natural progression of e-commerce from search and experience goods to credence goods. Due to the deeply consequential nature of professional services and the large information asymmetries between...

We study the impacts of social influence on the stakeholders in the live-streaming market by considering a one-to-two channel in which a common manufacturer sells products via two heterogeneous influencers who may compete for sales. In such a market, consumer purchase decisions depend not only...

An important difference between lodging sharing economy marketplaces (e.g., Airbnb) and traditional hotels is that the guest may be sharing the property with a local host. While shared properties are on average cheaper compared to listings where the guest occupies the entire (and hence larger)...