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entrepreneurship can inspire individuals' intentions to become digital entrepreneurs underlying the nuanced mediation mechanism of … psychological and cognitive constructs (attitude towards digital entrepreneurship, subjective norms, and perceived behavioural … entrepreneurship significantly and positively affects individuals' attitudes towards digital entrepreneurship, subjective norms …
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innovation’ as the primary goal where firms must create consumer demand and exploit untapped markets. Empirical analysis has been …
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Using the DART (dialogue, access, risk, and transparency) model as a core framework of value co-creation (VCC), and in the context of hospitality services, this study explores the role VCC might have in customers' perceived value (PV). The study delineates two characteristics of PV - perceived...
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, perceived behavioural control along with entrepreneurship education on entrepreneurial intentions. In addition, we looked into … towards entrepreneurship, social norms, and entrepreneurial education have a positive influence and perceived behavioural … both for educators designing higher education programmes in the field of entrepreneurship, as well as for crowdfunding …
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