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Perceptions of glasses as a health care product : a pilot study of New Zealand baby boomers

Davey, Janet; King, Chloe; Fitzpatrick, Mary - In: Health marketing quarterly 29 (2012) 4, pp. 346-361

Persistent link: https://www.econbiz.de/10009714044

Getting the focus right : New Zealand baby boomers and advertisements for glasses

FitzPatrick, Mary; King, Chloe; Davey, Janet - In: Health marketing quarterly 30 (2013) 3, pp. 281-297

Persistent link: https://www.econbiz.de/10010196469

Chinese students' complaining behavior: hearing the silence

FitzPatrick, Mary; Davey, Janet; Dai, Lijuan - In: Asia Pacific Journal of Marketing and Logistics 24 (2012) 5, pp. 738-754

Purpose – Despite the competitive internationalization of higher education, international students' responses to dissatisfaction (consumer complaining behavior or CCB) are not well understood in New Zealand. While studies show that many factors, including culture, influence CCB, the...

Persistent link: https://www.econbiz.de/10014674798

Mum or bub? : which influences breastfeeding loyalty

Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Australasian marketing journal 20 (2012) 1, pp. 16-23

Persistent link: https://www.econbiz.de/10009508016

Transforming beyond self : fluidity of parent identity in family decision-making

Parkinson, Joy; Gallegos, Danielle; Russell-Bennett, Rebekah - In: Journal of business research : JBR 69 (2016) 1, pp. 110-119

Persistent link: https://www.econbiz.de/10011417116

Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour

Previte, Josephine; Russell-Bennett, Rebekah; Parkinson, Joy - In: International journal of consumer studies 39 (2015) 1, pp. 12-24

Persistent link: https://www.econbiz.de/10011296983

Influencer marketing : homophily, customer value co-creation behaviour and purchase intention

Bu, Yi; Parkinson, Joy; Thaichon, Park - In: Journal of retailing and consumer services 66 (2022), pp. 1-17

Persistent link: https://www.econbiz.de/10013209657

Personal goals in consumers' adoption of mHealth services

Schuster, Lisa; Parkinson, Joy - In: Journal of service theory and practice 32 (2022) 1, pp. 30-51

Persistent link: https://www.econbiz.de/10012879145

Online support for vulnerable consumers : a safe place?

Parkinson, Joy; Schuster, Lisa; Mulcahy, Rory; … - In: The journal of services marketing 31 (2017) 4/5, pp. 412-422

Persistent link: https://www.econbiz.de/10011742725