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A Study of "Customer" knowledge among the B-school students & feasibility of integrative framework of HR, OB, marketing & customer relationship in the curriculum for its facilitati...
Biswas, Supriya; Chakraberty, Shampa - In: GITAM journal of management : a quarterly publication … 18 (2020) 4, pp. 1-18
Persistent link: https://www.econbiz.de/10013187300
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The impact of development of customer online banking skills on customer adviser skills
Dubois, Michel; Bobillier-Chaumon, Marc-Eric; Retour, Didier - In: New technology, work and employment 26 (2011) 2, pp. 156-173
Persistent link: https://www.econbiz.de/10009235504
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The influence of professional qualification on customer perceptions of accounting services quality and retention decisions
Zaman Groff, Maja; Slapničar, Sergeja; Štumberger, Neža - In: Journal of business economics and management 16 (2015) 4, pp. 753-768
Persistent link: https://www.econbiz.de/10011383064
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Disentangling the differential roles of warmth and competence judgments in customer-service provider relationships
Güntürkün, Pascal; Haumann, Till; Mikolon, Sven - In: Journal of service research 23 (2020) 4, pp. 476-503
Persistent link: https://www.econbiz.de/10012391611
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Addressing online behavioral advertising and privacy implications : a comparison of passive versus active learning approaches
Labrecque, Lauren I.; Markos, Ereni; Darmody, Aron - In: Journal of marketing education : JME 43 (2021) 1, pp. 43-58
Persistent link: https://www.econbiz.de/10012485742
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The interplay between framing effects, cognitive biases, and learning styles in online purchasing decision : lessons for Iranian enterprising communities
Emami, Amir; Taheri, Zeinab; Zuferi, Rasim - In: Journal of enterprising communities : people and places … 18 (2024) 2, pp. 347-371
Persistent link: https://www.econbiz.de/10014513105
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Advances in consumer education : European initiatives
Goldsmith, Elizabeth B.; Piscopo, Suzanne - In: International journal of consumer studies 38 (2014) 1, pp. 52-61
Persistent link: https://www.econbiz.de/10010242787
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Incorporating transformative consumer research into the consumer behavior course experience
Petkus, Ed - In: Journal of marketing education : JME 32 (2010) 3, pp. 292-299
Persistent link: https://www.econbiz.de/10008757999
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"Oh, was that "experiential learning"?!" : spaces, synergies and surprises with Kolb's learning cycle
Tomkins, Leah; Ulus, Eda - In: Management learning : the journal for managerial and … 47 (2016) 2, pp. 158-178
Persistent link: https://www.econbiz.de/10011568277
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Consumer information for data-driven decision making : teaching socially responsible use of data
Walker, Kristen L.; Moran, Nora - In: Journal of marketing education : JME 41 (2019) 2, pp. 109-126
Persistent link: https://www.econbiz.de/10012113895