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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Transformative consumer research for personal and collective well-being
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ECONIS (ZBW)
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Origins, qualities, and envisionments of transformative consumer research
Mick, David Glen
;
Pettigrew, Simone
;
Pechmann, Cornelia
; …
- In:
Transformative consumer research for personal and …
,
(pp. 3-24)
.
2012
Persistent link: https://www.econbiz.de/10009259666
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Policy and research related to consumer rebates : a comprehensive review
Pechmann, Cornelia
;
Silk, Tim
- In:
Journal of public policy & marketing : JPP & M ; an …
32
(
2013
)
2
,
pp. 255-270
Persistent link: https://www.econbiz.de/10010228553
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