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Strategic management and business policy
Wheelen, Thomas L.; Hunger, J. David - 1992 - 4. ed., repr. with corr.
Persistent link: https://www.econbiz.de/10000835090
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Strategic management and business policy
Jauch, Lawrence R.; Glueck, William F. - 1988 - 3. ed.
Persistent link: https://www.econbiz.de/10000752635
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Developing business strategies
Aaker, David A. - 1988 - 2. ed.
Persistent link: https://www.econbiz.de/10000780716
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Effective strategic management : analysis and action
Hatten, Kenneth J.; Hatten, Mary L. - 1988
Persistent link: https://www.econbiz.de/10000766173
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Unternehmensführung und Marketing in der Immobilienwirtschaft
Gartner, Werner J. - 1997
Persistent link: https://www.econbiz.de/10000624053
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Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallbeispielen
Meffert, Heribert; Bruhn, Manfred - 1997 - 2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000601077
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Strategisches Management
Bea, Franz Xaver; Haas, Jürgen - 1997 - 2., neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10000613599
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Business strategy and policy
Smith, Garry D.; Arnold, Danny R.; Bizzell, Bobby G. - 1985
Persistent link: https://www.econbiz.de/10000686620
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Strategisches internationales Marketing
Meissner, Hans Günther - 1995 - 2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10000543156
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Winning on the marketing front : the corporate manager's game plan
Cohen, William A. - 1986
Persistent link: https://www.econbiz.de/10000696517