Credit underwriting is a dynamic process involving multiple interactions between borrower and lender. During this process, lenders have the opportunity to obtain hard and soft information from the borrower. We analyze more than 108,000 home equity loans and lines-of-credit applications to study...

Using unique data from multiple large-scale randomized marketing trials of pre-approved credit card solicitations, we find that consumers responding to a lender's inferior solicitation offers have poorer credit quality attributes. This finding supports the argument that riskier type borrowers...