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International marketing : a cultural approach
Usunier, Jean-Claude - 1993
Persistent link: https://www.econbiz.de/10000322715
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Oral pleasure and expatriate satisfaction : an empirical approach
Usunier, Jean-Claude - In: Jaarverslag / Noordstar Verzekeringen (1996), pp. 872-898
Persistent link: https://www.econbiz.de/10001227381
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Marketing across cultures : formerly international marketing ; a cultural approach
Usunier, Jean-Claude - 1996 - 2. ed.
Persistent link: https://www.econbiz.de/10000573497
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Interkulturelles Marketing : mehr Erfolg im internationalen Geschäft
Usunier, Jean-Claude; Walliser, Björn - 1993
Persistent link: https://www.econbiz.de/10010223944