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Cultural consequences of brands' masstige : an emerging market perspective
Das, Manish; Saha, Victor; Jebarajakirthy, Charles; … - In: Journal of business research : JBR 146 (2022), pp. 338-353
Persistent link: https://www.econbiz.de/10013271407
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Culture and ethnicity
Stavenhagen, Rodolfo - 1987
Persistent link: https://www.econbiz.de/10003520734
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Conformism, social segregation and cultural assimilation
Russo, Francesco Flaviano - 2021
Persistent link: https://www.econbiz.de/10012803190
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Understanding workplace culture in Malaysia : cultural characteristics of Chinese-Malaysian ethnic society
Ling Suan Choo; Hassan Abu Bakar; Connaughton, Stacey L. - In: International journal of business and globalisation : IJBG 34 (2023) 2, pp. 131-151
Persistent link: https://www.econbiz.de/10014336785
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Effects of culturally verbal and visual congruency/incongruency across cultures in a competitive advertising context
Teng, Lefa; Ye, Nan; Yu, Ying; Wu, Xiaochuang - In: Journal of business research : JBR 67 (2014) 3, pp. 288-294
Persistent link: https://www.econbiz.de/10010245269
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A dynamic view of cultural influence : a review
Briley, Donnel; Wyer, Robert S.; Li, En - In: Journal of consumer psychology : JCP : the official … 24 (2014) 4, pp. 557-571
Persistent link: https://www.econbiz.de/10010410175
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Moving beyond the Western versus Asian culture distinction : an investigation of acculturation effects
Weber, Karin; Sparks, Beverley; Hsu, Cathy H. C. - In: International journal of contemporary hospitality management 29 (2017) 6, pp. 1703-1723
Persistent link: https://www.econbiz.de/10011732294
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Identity Motives and Cultural Priming : Cultural (Dis)Identification in Assimilative and Contrastive Responses
Zou, Xi (Canny); Morris, Michael; Benet-Martinez, Veronica - 2011
primed culture) are driven by identification motives, whereas contrastive responses (shifting away from this norm) are driven … identity-motive hypotheses, assimilative responses to American-culture primes occurred for high (but not low) identifiers with … American culture, and contrastive responses to Chinese-culture primes occurred for high (but not low) disidentifiers with …
Persistent link: https://www.econbiz.de/10014204692
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(Im)migrants' appropriation of culture : reciprocal influence of personal and work contexts
Dey, Bidit Lal; Nasef, Youssef Tarek; Brown, David M.; … - In: Journal of world business : JWB 58 (2023) 2, pp. 1-14
Persistent link: https://www.econbiz.de/10014281763
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Acculturation strategy and individual outcomes : cultural diversity implications for human resource management
Samnani, Al-Karim; Boekhorst, Janet A.; Harrison, … - In: Human resource management review 22 (2012) 4, pp. 323-335
Persistent link: https://www.econbiz.de/10009631466